Description
Are you looking to join an elite eCommerce Growth Agency with a strong culture and a real progression path?
We hope so.
And if you're the Retention Strategist A-Player we're looking for... we'll do exceptional work together.
This is a fully remote role.
We are the US & Australia's premiere eCommerce Growth Agency and a Premium Klaviyo, Google + Meta Partner, working with elite DTC brands across North America and Australia. In the last three years we've grown into a 90+ person global team and picked up awards along the way:
Anthill's Top 100 Coolest Companies
AFR 100 Fast Starters
Top 100 Young Entrepreneurs
Finalists for multiple growth awards
Our reputation was built on world-class social advertising.
Our future is built on
multi-channel growth
, and Retention (Email/SMS) is now a critical engine in our Growth Model.
We partner with amazing eCommerce brands like Mister Zimi, July, Silly George, Geedup, Swankaposh, Alpha Lion, and dozens more.
We're growing fast — and Retention is becoming one of the most strategically significant teams inside the agency.
What We're Looking For
With a focus across Fashion, Apparel, Beauty, Health, Jewelry, and Lifestyle brands — we're searching for a
Retention Strategist who isn't just a Klaviyo operator, but a true growth partner.
Someone who can:
Improve
LTV
, not just "run flows"
Improve
repeat demand
and customer value
Spot problems before they happen (deliverability, list decay, TTSO, revenue mix)
Bring commercial clarity to every meeting
Run tests with a real hypothesis and success metric
And document results into "Braggable Wins" that fuel agency authority
If you only want to "send campaigns," this job is not for you.
If you want to




grow brands
, you'll love this.
Why This Role Matters
We're evolving from a channel-based agency →
a profit & lifecycle growth partner.
Your role is to turn lifecycle marketing into:
Increased customer lifetime value
Faster repeat purchases
Stronger contribution margin
Support for paid acquisition scale
Profit stability for our clients
You are not an isolated channel.
You are part of the
client's growth engine.
What You Will Do:
Lifecycle Strategy & Execution
Build, optimize, and scale email/SMS flows and campaigns
Design post-purchase and LTV journeys that drive true repeat demand
Manage segmentation, behavioral triggers, predictive audiences
Maintain balanced flow vs campaign revenue share
Maintain list health & deliverability (non-negotiable expectation)
Data Analysis & Commercial Insight
Analyze performance across Klaviyo, Shopify, and Hiro Analytics
Identify opportunities linked to LTV growth, repeat rate, and time-to-second-order
Present account insights clearly — what happened and why it matters
Provide inputs that help Growth Strategists scale profitably
Testing & Learning Velocity
Run meaningful, hypothesis-driven tests
Every test includes: hypothesis, success metric, and decision timeline
Document findings into team playbooks and best practices




Client Relationship & Communication
Build trust and rapport with clear, strategic communication
Lead retention strategy meetings
Provide forward planning and strategic clarity
Support cross-channel alignment for unified growth outcomes
Kaizen Mindset & Team Contribution
Share insights, elevate peers, and contribute to teamwide improvement
Stay ahead of platform changes and evolving lifecycle benchmarks
To be considered, please provide a brief 2-min introductory video along with your cover letter and resume.
Requirements
2+ years hands-on eCommerce Email/SMS experience
2+ years inside Klaviyo (flows, segmentation, deliverability, testing)
Proven results increasing LTV, repeat rate, or flow revenue contribution
Experience managing lists of 50k–100k+
Ability to analyze cohorts, retention curves, and order behavior
Strong ability to brief copy/design clearly
Superior communication — written & verbal
Strong prioritization and ability to manage multiple accounts
Calm, mature, coachable, accountable
Team player (we elevate one another)
Benefits
Competitive base salary
$85k–$100k
(depending on experience)
Work with fast-growth DTC brands across multiple verticals
Access to elite training, internal playbooks, and coaching
Clear progression path: Strategist → Senior → Lead
Support team including email specialists, designers, copywriters & Growth Strategists
Opportunity to help shape the future of the Retention Department
Remote-first, global team environment
Given the number of applications being received, we will only be contacting successful candidates for the first round of interviewing.

📌 Retention Strategist - Dtc Ecommerce (Australia, Remote) Full-Time
🏢 Right Hook Digital
📍 Australia