Job Description
We're a small, product-led womenswear label based in Newcastle, growing quickly as we build out proper roles for the first time. We design refined, feminine pieces in small runs, with a focus on fabric, fit, and longevity.
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Social Media Coordinator
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Casual (2–3 days/week)
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Newcastle, NSW
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Hybrid
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Immediate Start
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ABOUT OLGA JOAN
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We're a small, product-led womenswear label based in Newcastle, growing quickly as we build out proper roles for the first time. We design refined, feminine pieces in small runs, with a focus on fabric, fit, and longevity.
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ROLE OVERVIEW
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The Social Media Coordinator owns Olga Joan's day-to-day presence across social platforms. Building out content, managing the posting schedule, and engaging with our community in a voice that feels true to the brand. This is a newly established role reporting to our Marketing & Ecommerce Manager, and sits at the centre of how customers experience Olga Joan outside of the product itself.
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This role is part-time to start, with genuine scope to grow alongside the business. Graphic design skills are highly advantageous and could see this role expand toward a full time position.
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KEY RESPONSIBILITIES
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Content & scheduling
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Plan, schedule, and publish content across Instagram, TikTok, Pinterest and other relevant platforms
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Maintain and manage the social content calendar, aligning with product drops, campaigns, and key dates
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Write on-brand captions and copy that reflect Olga Joan's tone of voice
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Coordinate with our Creative Team around shoot content and asset needs for social
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Community & engagement
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Monitor and respond to comments, DMs, and mentions in a timely, on-brand manner
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Build genuine engagement with Olga Joan's community and identify opportunities to grow it
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Flag customer feedback or recurring themes back to relevant department heads
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Reporting & collaboration
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Track platform performance and report on key metrics regularly
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Work closely with the Marketing & Ecommerce Manager on campaign planning and social strategy
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Stay across social media trends and bring forward ideas relevant to the brand
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WHAT WE'RE LOOKING FOR
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Experience managing social media accounts for a brand, ideally within fashion or a similar consumer space
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Strong writing skills and a natural feel for tone of voice
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Comfortable working independently and managing a content calendar with minimal oversight
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Graphic design skills (e.g. Canva, Adobe Suite) highly advantageous
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An eye for what good content looks like, on and off platform
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Reliable and organised, with strong attention to detail
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Based in Newcastle, this can be a hybrid arrangement, full attendance required during onboarding period and at least one day per week in the office thereafter
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We're committed to building a diverse and inclusive team. We want to hear from people from all backgrounds, experiences and perspectives. If you require additional support throughout the hiring process, please let us know.

📌 Social Media Coordinator (New South Wales)
🏢 Olga Joan
📍 New South Wales