Job Description
We are seeking an experienced General Manager - Product to lead the strategic direction, development, and lifecycle management of Kia's vehicle portfolio in Australia.
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You will be responsible for defining and executing Kia's product strategy, ensuring our vehicle line-up aligns with Australian market requirements, customer expectations, regulatory standards, and commercial objectives.
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Strategic Product Leadership
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Develop and execute Kia Australia's long-term product and portfolio strategy.
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Lead the planning, positioning, specification, and pricing of all vehicle programs.
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Identify future growth opportunities through market analysis, customer insights, and emerging industry trends.
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Ensure alignment of product strategy with company sales, profitability, and brand objectives.
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Product Planning & Portfolio Management
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Oversee the product lifecycle across the entire Kia model range.
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Evaluate global product programs and determine suitability for the Australian market.
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Direct model mix, grade structure, feature content, and competitive positioning strategies.
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Lead the development of product business cases, pricing recommendations, and commercial proposals.
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Commercial Performance
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Own vehicle pricing strategy and profitability performance across all model lines.
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Partner with Finance to manage pricing structures, margins, and revenue optimisation initiatives.
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Drive initiatives that maximise volume, profitability, and market competitiveness.
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Product Development & Launch Excellence
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Lead collaboration with global Product Planning, R&D;, Engineering, and Homologation teams.
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Ensure vehicles are developed and adapted to meet Australian customer expectations and regulatory requirements, including ANCAP and technical compliance standards.
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Oversee all new vehicle launches, product upgrades, and special edition programs.
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Market Intelligence & Customer Insights
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Champion market research, competitor benchmarking, customer analysis, and dealer feedback programs.
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Monitor local and global automotive trends to inform future product decisions.
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Translate consumer insights into actionable product strategies.
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Leadership & Stakeholder Management
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Lead, mentor, and develop a high-performing Product team.
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Foster strong partnerships with Kia Corporation, regional market teams, dealer networks, and industry stakeholders.
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Act as the executive product representative at dealer conferences, launch events, media activities, and strategic forums.
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Influence cross-functional teams to deliver exceptional product outcomes and organisational results.
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You are a strategic product leader with deep automotive industry expertise and a proven ability to influence business performance through effective portfolio and product management.
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Skills & Experience
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Significant experience in automotive product management, product planning, or portfolio leadership.
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Demonstrated success leading large-scale product strategies within a complex automotive environment.
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Solid commercial acumen with experience managing pricing, profitability, and business case development.
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Proven leadership experience building and developing high-performing teams.
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Extensive project and stakeholder management capability across local and global environments.
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Advanced analytical, strategic thinking, and decision-making skills.
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Strong knowledge of Australian automotive market dynamics and customer trends.
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Experience with SAP, JATO, and advanced Microsoft Office applications preferred.
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Tertiary qualifications in Marketing, Engineering, Business, or a related discipline.
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Why Join Kia Australia?
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Shape the future product direction of one of Australia's most successful automotive brands.
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Lead a critical function with direct influence on business growth and market performance.
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Collaborate with global product, engineering, and innovation teams.
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Contribute to exciting vehicle launch programs and emerging mobility initiatives.
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Join a high-performing and collaborative leadership team.
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📌 General Manager Of Product (New South Wales)
🏢 KIA Motors
📍 New South Wales