23 Sep
|
Avive Health
|
New South Wales
23 Sep
Avive Health
New South Wales
Job Description
Avive Health is bringing its digital marketing capability in-house, and we are looking for a hands‐on digital marketer to take ownership of our digital platforms, CRM and customer journeys.
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This is an opportunity to build and shape a capability, not simply inherit a finished function.
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You will be Avive's go‐to expert for HubSpot, marketing automation, website performance, digital analytics and conversion. Working across Growth, Marketing & Communications and Technology, you will turn business needs into practical digital solutions that improve how prospective patients, referrers and partners connect with Avive.
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As Avive continues to expand its hospitals, services and digital models of care, you will have plenty of scope to build, automate and improve.
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What you'll do
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Own and optimise HubSpot, including CRM configuration, workflows, automation, integrations, data quality and reporting
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Build customer journeys, email sequences, lead scoring, segmentation and nurture campaigns
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Manage Avive's WordPress website, landing pages, forms and digital integrations
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Improve the journey from lead to enquiry to conversion
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Establish reliable campaign tracking, dashboards and reporting
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Build and launch the digital elements of marketing campaigns
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Identify opportunities to automate processes and reduce manual work
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Support SEO and AI search optimisation across Avive's digital content
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Work closely with Growth,
Marketing & Communications and Technology to deliver effective digital solutions
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What you'll bring
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At least five years' experience in digital marketing
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Strong hands‐on HubSpot experience across CRM, automation, workflows, reporting and data management
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Practical experience managing WordPress websites, landing pages and forms
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Experience with digital analytics, campaign tracking and conversion optimisation
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Confidence working with system integrations and troubleshooting technical issues
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A solid understanding of the lead‐to‐enquiry‐to‐conversion journey
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Working knowledge of SEO, AI search optimisation and content editing
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Healthcare marketing experience, ideally within mental health, will be highly regarded
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Knowledge of AHPRA advertising requirements, or the ability to quickly develop it
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Why Avive?
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Avive is creating a contemporary approach to private mental health care through thoughtfully designed hospitals, specialist clinical services and new models of care.
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You will join at an important point in Avive's growth, with genuine ownership of the digital ecosystem and a clear line of sight between your work, patient access and organisational growth.
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The role can be based on the Gold Coast or in Sydney and is primarily workplace‐based, with limited work‐from‐home flexibility.
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If you know HubSpot inside and out, enjoy solving digital problems and want the opportunity to build something meaningful, we would love to hear from you.
📌 Digital Marketing Manager | Hubspot, Crm & Digital Platforms (New South Wales)
🏢 Avive Health
📍 New South Wales