We have an exciting opportunity to join our marketing team within the veterinary and pet care industry.

If you're an enthusiastic SEO marketer looking for a dynamic 20-hour-per-week role , then this could be the one for you! You'll have the chance to work alongside industry-experienced leaders in a young, vibrant and growing business.

We value flexibility, and as such this role is hybrid . We'd be happy for this role to work 1-2 days per fortnight in the Melbourne CBD office with us, and the rest from home.

Who we are

VetXtend is a family of brands connected in its very own ecosystem. We bring together online bookings, client communications, AI-powered practice insights and recommendations, and an online retail and pharmacy service that keeps purchases connected to veterinary practices.

We're trusted by more than 1000 veterinary practices across Australia, Current Zealand, Asia and the US - and growing. VetXtend is shaping the future of how practices operate - smarter, faster and more efficiently.

About the role

The primary purpose of this position is to optimise the web presence of PetPA, My Vet and other brands within the VetXtend family. This includes enhancing our websites and general web presence, including how we drive traffic to our online stores and websites through SEO. The key goals of this role are to drive greater brand awareness, increase traffic, and maintain/grow conversions.

Tasks will include but are not limited to building our rankings and organic reach in Google, ensuring our Google Merchant Centre functions without issues, researching keyword and topic opportunities,



correcting any broken links and backlinks, optimising website tagging and meta fields, monitoring traffic and conversion performance and trends, and enhancing webpages. This role will also support the planning, implementation and monitoring of external ads, such as Meta Ads.

As SEO is a continuously changing landscape, it will be crucial for this position to engage in research, monitor competitors and stay on top of industry changes.

A little bit about you

You're a self-motivated strategic thinker who thrives when diving deep into the detail. You possess a natural ability to identify trends and opportunities to ensure you're spending your time on things that matter most.

While you enjoy working collaboratively and contributing to a team, you also pride yourself on being self-motivated and organised to ensure you keep on top of tasks. You love to learn and research upcoming industry and system changes, and thrive in a fast-paced, innovative environment.

You have 1-2 years of experience in SEO, and know your way around Google (Analytics, Search Console, Merchant Centre), SEMrush and Screaming Frog or similar. Experience with Shopify and Meta would be a bonus.

We'd love to know more about you in your Cover Letter - please also include information on your strengths, interests, your SEO experience, and what interests you about this role.

Requirements

- Tertiary degree in ecommerce, marketing or similar
- Minimum 1-2 years of experience in the SEO space, preferably with above platform/program experience

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📌 SEO & Ecommerce Marketing Coordinator (Melbourne)
🏢 Vetxtend
📍 Melbourne