The ICC Men’s T20 World Cup 2028 will be the biggest cricket world cup ever staged in the southern hemisphere — and this is your chance to be part of it.

Co‑hosted by Australia and New Zealand and operated by a Local Organising Committee (LOC), the tournament will bring together the world’s best teams and players, billions of fans and two nations passionate about delivering unforgettable global events. Across October and November 2028, cricket’s fastest and most exciting format will take centre stage on a truly global platform.

Working for the LOC presents an extraordinary opportunity for you to play a key role in uniting our communities through a spectacular festival of cricket that captures global attention and inspires the next generation of cricketers and fans.

You will be part of a passionate and dedicated team helping to build a once‑in‑a‑generation event from the ground up. Every role contributes to creating moments that will be seen around the world and remembered for years to come.

If you’re energised by major events, thrive in fast‑paced environments and want your work to have global impact, this is an opportunity like no other.

ABOUT THE ROLE

We’re building the team that will bring the ICC Men’s T20 World Cup 2028 to life and we’re looking for a Senior Marketing Manager (Australia) to help make it the best world cup ever. This is a rare opportunity to shape how one of the world’s biggest sporting events connects with fans, fills stadiums and captures attention across Australia.

Working closely with the Senior Marketing Manager (New Zealand), you’ll lead the Australian marketing program from strategy through to delivery, driving awareness, ticket sales, attendance, fan engagement and revenue outcomes. You’ll bring together campaign, ticketing, CRM, digital, content and performance marketing activity to deliver work that is sharp, connected and commercially impactful.





You’ll partner with internal specialists, external agencies, host cities, commercial partners and key stakeholders to ensure every campaign feels aligned, energetic and true to the tournament brand. If you love major events, thrive on pace and complexity, and know how to turn great strategy into standout fan-facing work, this role is your chance to make a lasting mark on a global event.

This is a maximum term opportunity until November 2028.

WHO WE ARE LOOKING FOR

Tertiary qualifications in Marketing, Business, Communications or related

Proven track record driving revenue and sales outcomes through marketing.

Robust digital marketing, CRM and acquisition experience.

Experience managing integrated agencies and marketing suppliers.

Demonstrated leadership and team management capability.

Strong analytical and commercial acumen.

Exceptional stakeholder management and communication skills

Experience in major sporting events.

Experience managing large, ticketed events.

Knowledge of Australian sports and entertainment markets.

OUR ORGANISATION

The ICC Men’s T20 World Cup 2028 is a global event, and our workforce reflects the diversity of the communities, cultures and nations it brings together. We are committed to creating an inclusive, respectful and high‑performing environment where everyone feels valued and empowered to contribute. We recognise that diverse perspectives, experiences and backgrounds strengthen our teams and are essential to delivering a world‑class tournament on the global stage.

The LOC encourages people from all walks of life to apply and is committed to being a child safe organisation. All team members based in Australia are required to hold a valid Working with Children Check.

Your experience matters to us. If you require any support or adjustments to take part in the application process, please let us know — we’ll work with you to ensure you can put your best foot forward.

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📌 Senior Marketing Manager (Australia) (Melbourne)
🏢 ICC Men’s T20 World Cup 2028
📍 Melbourne