Fractional Marketing Specialist (Port Phillip City)

Fractional Marketing Specialist (Port Phillip City)

24 Sep
|
Gofractional
|
Port Phillip City

24 Sep

Gofractional

Port Phillip City

The Role As we continue to grow our presence across Australia, we're looking for a bilingual Marketing Specialist (English & Mandarin) to help us engage both mainstream Australian audiences and Australia's vibrant Chinese-speaking communities.

This is an exciting opportunity to join a high-performing marketing team where you'll have the freedom to bring ideas to life, influence campaigns that drive real business outcomes and help shape the future of marketing for one of the most recognised brands in online trading.

Working closely with our Senior Marketing Manager, Australia, you'll play a key role in planning and delivering marketing initiatives that grow brand awareness, client acquisition and engagement across the Australian market.

Key Responsibilities As our Marketing Specialist, your key responsibilities include, but may not be limited to:

Support the development and execution of integrated marketing campaigns across brand, acquisition and retention

Create and localise marketing activity for both English and Chinese-speaking audiences

Drive engagement across channels including WeChat, Xiaohongshu (Red) and other Chinese-language platforms

Partner with global teams across CRM, Brand, Content, Product and Sales to deliver exceptional customer experiences

Monitor campaign performance and identify opportunities for optimisation and growth

Translate insights, trends and competitor activity into actionable marketing initiatives

Work closely with external agencies and partners to execute high-quality campaigns

Support events, client engagement initiatives and brand activations across the Australian market

Help bring the Pepperstone brand to life for both existing and prospective clients





About You We're looking for someone who's equal parts creative, commercial and culturally connected.

Fluency in both English and Mandarin (written and spoken)

Around 5+ years of marketing experience within a fast-paced B2C setting

Experience developing and executing digital marketing campaigns

Strong understanding of Chinese-language marketing channels and platforms

Cultural awareness and understanding of Australia's Chinese-speaking communities

Confidence working with data and campaign insights to inform decisions

Excellent stakeholder management and communication skills

A collaborative mindset and ability to work across multiple teams and regions

A proactive, hands-on approach and a passion for delivering results

Experience within financial services, fintech, trading, forex or other regulated industries will be highly regarded but is not essential.

Why You Will Enjoy Working With Us

Competitive salary structure

Genuinely collaborative and friendly culture

Flexible and hybrid working

Remote working option - work from anywhere for up to 4 weeks per year, in addition to hybrid working as standard

3 paid volunteering days per year & Workplace Giving Program

Frequent events and celebrations including a standard weekly social

Beautifully renovated large office at Collins Square - 727 Collins Street, Melbourne

Best in class end of trip facilities including bicycle parking, change rooms & showers

A full stocked kitchen, onsite coffee machines with locally sourced coffee beans (this is Melbourne after all) and curated specialty teas

Location:

Hybrid, Melbourne, Victoria, Australia Contract:

12-Month Contract

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📌 Fractional Marketing Specialist (Port Phillip City)
🏢 Gofractional
📍 Port Phillip City

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