We are an retailer with a long history in consumer electronics, appliances, Hi-Fi, and related products.

We are looking for an experienced E-Commerce & Digital Sales Specialistto work directly with our management team and help us improve our online sales and digital presence.

This is aninitial 8–12 week contract, with the possibility of a further-term contract or full-time employment for the right person if the initial engagement goes well and there is a suitable ongoing role within the business.

We are not looking for someone whose main focus is social media. We are looking for someone who understands e-commerce, online sales and the numbers behind digital marketing.

NAPF Electronics 8–12 Week Initial Contract | Part-Time / Flexible

We are an retailer with a long history in consumer electronics, appliances, Hi-Fi, and related products.

We are looking for an experienced E-Commerce & Digital Sales Specialistto work directly with our management team and help us improve our online sales and digital presence.

This is aninitial 8–12 week contract, with the possibility of a further-term contract or full time employment for the right person if the initial engagement goes well and there is a suitable ongoing role within the business.

We are not looking for someone whose main focus is social media. We are looking for someone who understands e-commerce, online sales and the numbers behind digital marketing.

The Role You will work directly with management to assess what is currently working, identify opportunities and implement practical improvements.

Your responsibilities may include:





Reviewing our existing website and e-commerce performance

Analysing Google Analytics and Google Search Console

Reviewing existing and previous Google Ads campaigns

Managing and improving Google Search and Google Shopping campaigns

Identifying products and categories with the best online sales potential

Improving product pages, titles, descriptions and online merchandising

Identifying opportunities to improve website conversion rates

Improving our organic Google search visibility (SEO)

Reviewing and improving our Google Business Profile

Developing email and customer remarketing campaigns

Helping promote clearance, promotional and slow-moving stock

Monitoring competitors and online pricing

Identifying opportunities to increase repeat customer sales

Setting up and improving conversion tracking

Reporting clearly on online sales, advertising costs and return on investment

Working with our existing website/technology providers where required

What We Are Looking For We are looking for someone who is commercially minded, practical and hands-on.

You should have demonstrated experience with:

E-commerce websites

Google Ads

Google Shopping

Google Analytics





Google Search Console

SEO

Conversion optimisation

Digital sales

Online retail

Experience in consumer electronics, appliances or another retail environment would be highly regarded.

Most importantly, you need to understand the difference between marketing activity and actual sales.

We are interested in results such as:

Advertising spend website visits orders revenue gross profit

rather than simply clicks, impressions or social media followers.

The Initial Project The first 8–12 weeks will focus on:

Understanding our existing digital performance

Identifying the biggest opportunities and problems

Fixing important tracking and website issues

Testing carefully selected digital marketing opportunities

Improving the online customer journey

Measuring the results

Providing management with a practical longer-term digital sales plan

We want someone who can help us make sensible decisions about where our marketing dollars should go.

What We Offer

Direct access to management

A genuine opportunity to make a measurable difference

Flexible part-time arrangement

Initial 8–12 week contract

Opportunity for a further-term contract or full-time employment if the initial engagement is successful and there is an ongoing position available

Work from our Sydney Inner West office, with some flexibility where appropriate

An established business with an existing e-commerce operation and substantial product range

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📌 E-Commerce & Digital Sales Specialist – Short-Term Contract (Summer Hill)
🏢 NAPF Electronics
📍 Summer Hill