This is a field-based Sales Engineer role managing an established territory of 160 active customers across Regional Victoria, focused on driving growth through a mix of account management and new business development. You'll partner with manufacturers, OEMs and industrial customers to deliver industrial automation solutions while managing a revenue target.

Our client is a well-established global supplier of industrial automation solutions, partnering with manufacturers, OEMs and industrial end users across a broad range of industries. Their product offering spans sensors, control systems, networking and automation technologies, helping customers improve productivity, efficiency and reliability across their operations.

Due to continued growth, they are seeking a Sales Engineer to manage an established customer base across West Victoria while driving new business opportunities within key industrial sectors.

Description

Reporting to the Sales Manager, you will be responsible for managing approximately active buying customers, with the opportunity to further develop a broader customer pool of up to 500 accounts.

This is a field-based technical sales role focused on building long-term customer relationships, identifying automation opportunities and delivering consultative solutions. You will work with customers across industries such as water treatment, chemicals and OEM manufacturing, helping them improve processes through the implementation of automation technologies.

- Manage and grow an established customer portfolio
- Conduct approximately 12 customer visits per week across the territory
- Identify and develop new business opportunities within targeted industrial sectors
- Build strong relationships with engineers, maintenance teams,



operations managers and key decision-makers
- Drive cross-selling and upselling opportunities across the company's automation portfolio
- Develop and maintain a healthy sales pipeline through effective opportunity management
- Provide technical consultation and solution-based selling to customers
- Work closely with internal technical specialists and product experts to support customer requirements
- Maintain accurate CRM records, forecasts and sales activity reporting
- Achieve annual revenue targets and deliver sustainable territory growth

Profile

- Proven experience in technical sales, industrial automation, electrical products, instrumentation or a related industrial sector.
- A proactive and self-driven mindset, with a genuine passion for business development and winning new customers.
- A natural hunter who enjoys prospecting, opening doors and uncovering new opportunities within a territory.
- Robust relationship-building skills, with the ability to develop trusted partnerships across engineering, maintenance and operations teams.
- An electrical, mechatronics or mechanical engineering qualification, trade background or equivalent technical experience.
- Commercially driven with a track record of achieving sales targets and growing revenue.
- Strong communication and problem-solving skills, with a consultative approach to sales.
- Someone looking to build a long-term career in technical sales and industrial automation.

Job Offer

- Established territory with a strong existing customer base
- Opportunity to work with leading manufacturers and OEMs
- Strong internal technical support network
- Career progression within a growing business
- Competitive salary package including vehicle allowance/company vehicle, bonus and tools of trade

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📌 Sales Engineer (Melbourne)
🏢 Michael Page
📍 Melbourne