Job Description

Frontline Recruitment Group – Sydney CBD NSW

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Full Time | Sydney CBD | Flexible Working Available

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Create content people love. Run campaigns that deliver results. Have fun doing it.

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We're growing fast and looking for a creative powerhouse who loves building content, testing ideas and turning great campaigns into real business results.

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This isn't a role where you'll spend your days sitting in meetings or waiting for someone else to create the assets. You'll be behind the camera one minute, launching a campaign the next, and analysing what worked over a coffee with the team after that.

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We're looking for someone who gets just as excited about creating a viral Reel as they do about reducing cost per lead.

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If you're a content creator, media buyer, storyteller, strategist and data nerd all rolled into one, keep reading.

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Why You'll Love Working Here

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Bring your dog to work days

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Modern office in the heart of Sydney CBD

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Flexible working arrangements

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Regular team celebrations, social events and a genuinely supportive culture

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Join a high-growth business with ambitious plans and endless opportunities to make your mark

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Work alongside a passionate team that loves collaboration, creativity and having a laugh along the way

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What You'll Be Doing

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Creating Content That Stops the Scroll

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Own and grow our social presence across Instagram, TikTok and LinkedIn.

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Create, shoot and edit engaging short-form video content.

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Develop compelling ad creative across video, static and carousel formats.

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Write hooks, captions and ad copy that grab attention and drive action.

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Build and manage content calendars across multiple brands.

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Visit franchise locations, interviews, events and industry functions to capture authentic content.

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Be constantly looking for opportunities to leverage trends, tell stories and showcase our people.

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Running High-Performing Paid Campaigns

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Plan, launch and optimise campaigns across Meta and LinkedIn.

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Manage and allocate advertising budgets across multiple brands.

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Set up and maintain tracking, pixels and conversion reporting.

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Test creative, audiences and campaign strategies regularly.

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Monitor performance and make quick decisions based on data.

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Focus on the metrics that matter, including cost per lead, lead quality and return on investment.

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Driving Growth Through Insights

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Turn campaign results into practical recommendations and improvements.

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Share performance insights with the wider marketing team and franchise partners.

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Work closely with agency owners to understand what converts in the real world.

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Stay ahead of trends and platform changes so we're always one step ahead of competitors.

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Continuously experiment, optimise and improve.

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You're Probably a Great Fit If...

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You have experience running paid Meta and LinkedIn campaigns with real budget responsibility.

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You know the difference between content that looks good and content that performs.

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You can film, edit and create content yourself without relying on external agencies.

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You understand metrics like CPL, CPM, CTR and conversion rates.

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You're naturally curious and love testing current ideas.

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You thrive in a fast-paced environment where no two days are the same.

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You're organised, proactive and enjoy taking ownership of your work.

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You bring positive energy and enjoy contributing to a collaborative team culture.

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About Us

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We're part of one of the most successful recruitment franchise networks in Australia, backed by a global network of more than 850 recruitment agencies worldwide.

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You'll work closely with our Head of Marketing, franchise owners and recruitment teams to create campaigns that genuinely impact business growth. Most importantly, you'll join a team that's ambitious, supportive and excited about the future.

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If you're looking for a role where you can combine creativity, performance marketing and plenty of variety while working with great people in a supportive environment, we'd love to hear from you. Come help us create content that gets noticed and campaigns that get results

📌 Content & Paid Media Specialist (New South Wales)
🏢 Frontline Recruitment Group
📍 New South Wales