Marketing Assistant (City of Gold Coast)

Marketing Assistant (City of Gold Coast)

24 Sep
|
seek.com.au
|
City of Gold Coast

24 Sep

seek.com.au

City of Gold Coast

Own and grow social media channels including TikTok, Instagram, YouTube and emerging platforms. Plan, film, edit and post short-form content daily that drives engagement and ticket sales. Be the face of the brand on camera, creating pieces to camera, reels and short-form video. Build, launch and manage ambassador, influencer and creator programs. Grow audiences and communities across all social platforms. Develop social-first campaigns for event launches and ticket sales. Use data, AI and emerging tools to improve content performance and reach.

Key responsibilities

- Own and grow social media channels including TikTok, Instagram, YouTube and emerging platforms
- Plan, film, edit and post short-form content daily that drives engagement and ticket sales
- Be the face of the brand on camera, creating pieces to camera, reels and short-form video
- Build, launch and manage ambassador, influencer and creator programs
- Recruit, brief and manage ambassadors and creators to generate a steady flow of user-generated content




- Develop social-first campaigns for event launches and ticket sales
- Capture content at events, launches, festivals and promotional activations
- Use data, AI and emerging tools to improve content performance and reach
- Work closely with Events, Commercial and Marketing teams
- Work with designer to ensure all content and marketing collateral looks young, edgy and on-brand

About you

- Experience in social media, content creation or creator and influencer management
- Confident and comfortable being on camera as the face of a brand
- Experience building or managing ambassador, influencer or creator programs
- Deep understanding of TikTok, Instagram, YouTube and youth culture and trends
- A strong eye for what looks young, edgy and on-brand
- Passion for youth brands, events and entertainment
- Solid communication, organisation and community-building skills
- Interest in AI, automation and content technology

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📌 Marketing Assistant (City of Gold Coast)
🏢 seek.com.au
📍 City of Gold Coast

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