Help more people access life-changing fertility care through data-driven marketing and growth initiatives. At Virtus Health, our purpose is simple: helping people create healthy families.

Through our brands IVF Australia, Queensland Fertility Group, Melbourne IVF and TasIVF, we support thousands of individuals and couples on one of life's most significant journeys. Behind every patient interaction is a team of passionate professionals committed to delivering exceptional care, innovation and support.

We are seeking a commercially minded

Marketing Campaign Manager

to lead growth-focused marketing campaigns across IVF Australia and Queensland Fertility Group.

This is an exciting opportunity for an experienced marketing professional who enjoys building relationships, influencing stakeholders, delivering campaigns and using data to drive measurable business outcomes.

Why Join Virtus?

Make a genuine impact by helping more people access fertility care

Lead high-profile growth and marketing initiatives across IVF Australia & Queensland Fertility Group

Partner directly with fertility specialists, senior leaders and business stakeholders

Own end-to-end campaign strategy, execution and performance reporting

Work in a collaborative, fast-paced and commercially focused environment

Be part of an organisation committed to innovation, care and excellence

Professional development and career growth opportunities





About the Role You will be responsible for managing end-to-end marketing campaigns and growth initiatives that support patient acquisition and doctor growth and a senior member of the Marketing & Patient Experience team. Acting as the central point of coordination between doctors, marketing teams, creative partners and agencies, you will ensure campaigns are delivered effectively and aligned with business priorities. You will also play an important role in analysing performance, identifying growth opportunities and presenting recommendations to senior stakeholders

Key Responsibilities

Lead campaign planning, execution and performance reporting

Develop campaign briefs and coordinate delivery across internal and external stakeholders

Build and maintain strong relationships with doctors across the business

Develop marketing content and coordinate campaign production

Work closely with creative teams and agency partners

Manage national and local marketing campaigns

Monitor campaign performance and provide recommendations for optimisation

Lead performance reviews and stakeholder meetings

Analyse doctor performance, activity and growth opportunities

Develop and implement doctor-specific growth plans

Support business objectives through targeted marketing initiatives

About You

Experience in growth marketing, brand marketing or integrated marketing roles





Demonstrated success managing multiple stakeholders and competing priorities

Strong commercial acumen and ability to interpret performance data

Experience presenting insights and recommendations to senior stakeholders

Experience working with agencies, creative teams and campaign delivery partners

Excellent communication, presentation and influencing skills

Strong organisational and project management abilities

High levels of personal accountability and resilience

A proactive, self-sufficient approach to work

Experience within healthcare, professional services, start-ups or other complex stakeholder environments will be highly regarded.

What Success Looks Like

Build trusted relationships with doctors and business leaders

Deliver marketing campaigns that drive measurable growth outcomes

Use data and insights to identify opportunities and influence decision-making

Successfully manage multiple priorities while maintaining stakeholder confidence

Contribute to the growth of IVF Australia and the broader Virtus Health network

Our Commitment to Inclusion At Virtus, we believe our strength comes from our people and the diverse experiences they bring.

We are committed to creating an inclusive workplace where everyone feels respected, valued and supported to thrive. We welcome applications from people of all backgrounds, cultures, genders, ages, abilities and experiences.

If you require adjustments during the recruitment process, we encourage you to let us know so we can support your participation.

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📌 Marketing Campaign Manager (Sydney)
🏢 IVFAustralia
📍 Sydney