24 Sep
|
JIVARO recruitment
|
Sydney
24 Sep
JIVARO recruitment
Sydney
Own a portfolio that's Australian-made, TGA-certified and genuinely growing. This is your chance to sit at the centre of a business's e-commerce and digital expansion, not just watch it happen.
A well-established consumer healthcare business is looking for a Senior Brand Manager to take full ownership of its Vitamins, Minerals and Supplements portfolio across ANZ, driving brand equity, net sales, market share and profitability.
This is a broad, commercially accountable role for a marketer who can think strategically and execute with precision. You'll build and deliver annual brand plans, lead integrated ATL and BTL campaigns, manage agency partners, oversee NPD and packaging, and report on performance against KPIs, all while navigating the regulatory landscape of the Australian and Recent Zealand market.
Senior Brand Manager | VMS | Sydney
Own a portfolio that's Australian-made, TGA-certified and genuinely growing. This is your chance to sit at the centre of a business's e-commerce and digital expansion, not just watch it happen.
A well-established consumer healthcare business is looking for a Senior Brand Manager to take full ownership of its Vitamins, Minerals and Supplements portfolio across ANZ, driving brand equity, net sales, market share and profitability.
This is a broad, commercially accountable role for a marketer who can think strategically and execute with precision. You'll build and deliver annual brand plans, lead integrated ATL and BTL campaigns, manage agency partners, oversee NPD and packaging, and report on performance against KPIs, all while navigating the regulatory landscape of the Australian and New Zealand market.
What you'll own
Annual brand planning and 3-year strategy aligned to business objectives
End-to-end integrated campaign execution across TV, digital, PR, influencer, in-store and OOH
Portfolio management including NPD, extensions, packaging and product lifecycle
Brand budget management, P&L; accountability and ROI analysis
Agency relationships across advertising, media, PR and research
Consumer insights, U&A; research and trend identification
Retailer partnerships and in-store activation
TGA and MedSafe NZ compliance across all marketing activity
Monthly performance reporting
What you'll bring
Bachelor's degree in Marketing, Business or a related field
3 to 5 years of progressive brand management experience in consumer healthcare -VMS or natural healthcare experience strongly preferred
Solid understanding of TGA regulatory requirements
Proven end-to-end campaign experience across ATL and digital channels
Strong financial management skills across budget, P&L; and KPI focus
Analytical, commercially minded and highly organised
Excellent communication, presentation and stakeholder management skills
What's on offer
Join a TGA-certified, award-winning business with over 30 years of manufacturing excellence
Work across a genuinely broad portfolio spanning Australian-made health supplements, skincare and dairy, from everyday lifestyle through to premium luxury
Be part of a business with serious global reach
Join a close-knit team with visibility across the full business, not just your own function
Step in at a pivotal moment, as the business actively grows its digital and e-commerce capability, with this role at the centre of that agenda
This role is based five days on-site at our client's Western Sydney offices. Candidates must be able to work on site.
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📌 Senior Brand Manager (Sydney)
🏢 JIVARO recruitment
📍 Sydney