Principle Theorem Pty Ltd – Sydney CBD NSW

You will be responsible for ensuring new and existing customers experience a smooth and confident transition into Principle Dental Software. This role owns the day-to-day relationship with assigned customers, from onboarding through early adoption and into steady-state success. The CSR is the first point of contact for customers and is accountable for follow-up, communication quality, and maintaining trust. This is a delivery-focused role that requires strong organisation, clear communication, and consistent execution. While the role is specialised, there will be plenty of opportunity to try new things; to find what excites you and hone your skills.

Key responsibilities

Build and maintain strong, professional relationships with customers

Deliver customer onboarding in line with documented processes and agreed delivery standards

Act as the primary point of contact for new customers during the onboarding period

Ensure customers understand the product, onboarding milestones, and next steps for success

Identify and address early risks to adoption, engagement, or customer confidence

Maintain accurate and up to date CRM records across all customer interactions

Provide clear reporting to the Executive Sales Manager on customer health, progress, and risks

Run regular client meetings and maintain consistent communication with customers





Problem-solve customer challenges within scope and elevate when required

Represent Principle at industry events, conferences, and meetings

About you

A strong sales acumen including B2B

Ability to confidently present demonstrations of software products

Spearhead projects and follow through to completion

Experience or knowledge in the dental sector

About us

We're a small team of easygoing, colourful, and passionate individuals breaking into the dental tech space. We proudly diverge from the traditional idea of a company - valuing transparency, ensuring everyone feels heard, and keeping each other accountable.

With a focus on collaboration and continuous improvement, we empower our team to take ownership of projects and operate with others to effectively achieve a common goal. This is a fun and quick-paced environment, where having work-life balance is highly valued and encouraged. We also put a lot of focus on growth and development, everyone on the team is constantly learning - either as individuals or from each other.

A strong and fun working culture

Flexible working hours as well as working from home

Not just one, but two resident doggos (visit the website below for their pictures)

To find out more about us, see our website

our-team

#J-18808-Ljbffr

📌 Customer Success Representative (Sydney)
🏢 Principle Theorem
📍 Sydney