Frontline Recruitment Group – Sydney CBD NSW

Full time|In person - on the ground with our team in offices based around Sydney

Every week, our team are out meeting clients, at events, team meetings and behind-the-scenes moments that help recruiters build their own businesses that change their lives.

Your job is to capture this - and to work with our franchisees to help coach them so they can create great content too. You'll make reels/videos that everyone wants to watch, and you'll teach our agency owners how to do the same. The kind of content that gets shared and talked about. The kind that makes our brands impossible to ignore.

Digital & Socials Content Coordinator Full time|In person - on the ground with our team in offices based around Sydney

Every week, our team are out meeting clients, at events, team meetings and behind-the-scenes moments that help recruiters build their own businesses that change their lives.

Your job is to capture this - and to work with our franchisees to help coach them so they can create great content too. You'll make reels/videos that everyone wants to watch, and you'll teach our agency owners how to do the same. The kind of content that gets shared and talked about. The kind that makes our brands impossible to ignore.

What you'll own Content creation & production

Create social content across 3 brands, our corporate offices and franchise agencies

Edit in CapCut -creating hooks, writing captions, using trending sounds

Manage predominantly short-form video content across monthly and weekly content calendars for Instagram, TikTok, LinkedIn and YouTube Shorts





Attend events to produce high-quality photography and short-form video content

Franchisee content mentorship (new)

Mentor our franchisees on how to make great video content -training agency owners and their teams to film, edit and post their own short-form content confidently

Build franchisees' comfort on camera and their instinct for what to post

Set and track franchisee posting goals, giving hands‑on feedback to lift quality and consistency over time

Occasional travel to franchise locations to film alongside owners as a live coaching moment -showing, not just telling

Strategy, platform management & reporting

Execute our social strategy, managing multiple platforms and scheduling across multiple brands and accounts

You’ll create content for ads and manage paid campaigns for Meta and LinkedIn advertising driving leads to our local agencies

Manage posting in facebook groups, connecting and building community across 3 brands

Analyse and report on performance, knowing what works and why, turning insights into recommendations and making those changes quick

Report on what works and why, highlighting this in quarterly reports across both owned and franchisee-generated content





Source and manage influencer relationships across the many industries we work in

Who you are

You have demonstrated experience creating short‑form content for yourself, creators or brands and building a community and social following.

You're comfortable on camera and you know how to make others comfortable on camera, especially first‑timers who are nervous about it

An excellent storyteller - you know a good hook when you see one and how to create content that keeps attention

You move quickly - you understand what's trending online each day, every week

You edit well; you're a native on Instagram Reels and TikTok video

You think like a creator - you know how to turn a business meeting into a snappy 15‑second video people want to watch, and you can teach someone else to see it that way too

You're organised and meticulous - you manage and schedule multiple brands and platforms, coordinate video/photo shoots, and manage casual creator relationships

The role You’ll work with a high‑growth brand in the early stages of a really exciting growth phase, the most proven successful recruitment franchise in ANZ, part of an international network of over 850 recruitment agencies globally. You'll report to the Head of Marketing and work closely with all our agency owners, their teams and franchises, not just to capture the behind‑the‑scenes of them building their business, but to help build their confidence and capability to capture it themselves.

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📌 Digital & Socials Content Coordinator (Sydney)
🏢 Frontline Recruitment Group
📍 Sydney