Active Transition Training – Melbourne VIC We are looking for a creative, commercially focused, and results-driven social media marketing manager to manage and grow our digital presence across multiple businesses and brands. This is not simply a content-posting role. We are looking for someone who understands how to turn social media into a genuine brand-building, audience-growth and lead-generation channel. The successful candidate will take ownership of social media strategy, content planning, campaign execution, paid advertising, community engagement and performance reporting. Key responsibilities

Develop and execute social media strategies aligned with business objectives Manage platforms including Facebook, Instagram, LinkedIn, TikTok and YouTube Create monthly and quarterly content and campaign calendars Maintain consistent brand positioning, messaging and visual standards Develop engaging content including posts, reels, short-form videos, stories, carousels and promotional campaigns Write compelling captions, advertising copy and calls-to-action Work with photographers, videographers,



designers and internal teams to produce high-quality content Develop social media campaigns designed to generate qualified leads and enquiries Plan, launch and optimise paid campaigns across platforms such as Meta Ads and LinkedIn Ads Monitor comments, messages, reviews and audience engagement and respond professionally and promptly to online enquiries About you

Proven experience in social media marketing, digital marketing or a similar role Robust understanding of Facebook, Instagram, LinkedIn, TikTok and YouTube Experience managing paid social advertising campaigns Strong copywriting and storytelling skills Understanding of lead-generation funnels and digital customer journeys Experience with content creation and short-form video Strong knowledge of analytics and campaign reporting Ability to manage multiple brands, campaigns and priorities simultaneously Excellent communication, organisation and project-management skills Commercial mindset with a strong focus on measurable results

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📌 Social Media Marketing Manager (Port Phillip City)
🏢 Active Transition Training
📍 Port Phillip City