Goodman Fielder in Sydney is seeking a Senior Brand Manager for Everyday Baking to lead the growth agenda across Retail and Foodservice. You will shape the innovation roadmap and manage end-to-end initiatives for iconic brands like Helga's, Wonder and JUST, driving profitable growth and marketplace impact. You'll balance strategic direction with hands-on execution, collaborating across Sales, R&D;, Supply Chain, and Finance to deliver robust commercial outcomes in a national daily fresh model.