Business Development and Marketing Manager | Shape the Growth Strategy of an Est
HRM Contracting and consulting – Sunshine Coast QLD
Drive quality client enquiry and lead the marketing and referrer strategy from the ground up.
We are recruiting on behalf of a well‐established, highly regarded law firm with office on Sunshine Coast and Brisbane. With ambitious growth plans, our client is looking for an experienced Business Development and Marketing Manager to take ownership of the firm's enquiry generation, referrer relationships and brand presence.
About the Role
Reporting directly to the Directors, this role sits at the centre of the firm's growth strategy. You'll be responsible for generating quality client enquiry, building and executing the firm's marketing plan, and developing robust, lasting referrer relationships. You'll work closely with the Directors and fee earners to lift the firm's profile, track performance, and report on results that matter.
Key Responsibilities
Drive consistent growth in quality client enquiry against monthly lead targets
Develop and implement the firm's Marketing Plan, presenting recommendations
Build and manage implementation plans for approved strategic and marketing projects
Establish and maintain a referrer database, growing active referral partners and tracking ROI




Develop annual profile‐building plans for fee earners, covering networking, LinkedIn, articles, speaking and award opportunities
Manage newsletters, website updates, blogs, Google reviews, campaigns and events
Oversee outsourced marketing and digital providers, managing compliance, productivity and budget
Prepare monthly reports covering enquiry numbers, campaign and digital ROI, risks, opportunities and recommended actions
Manage all activity within the approved marketing budget
About You
Proven experience in a Business Development or Marketing Manager role, ideally within professional services (law, accounting or similar)
Confident presenting recommendations and reporting results to Directors or Partners
Demonstrated success developing and executing marketing and business development strategy
Strong track record managing referral networks and relationships
Comfortable managing budgets, tracking ROI and reporting on performance
Experience overseeing digital marketing, content and outsourced providers
Excellent written and verbal communication skills
Highly organised, self‐motivated and comfortable working autonomously
If you're ready to bring energy, strategy and structure to a growing firm's business development function, we'd love to hear from you.
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📌 Business Development And Marketing Manager | Shape The Growth Strategy Of An Est (Queensland)
🏢 HRM CONTRACTING AND CONSULTING
📍 Queensland