Retention And Lifetime Value Specialist (New South Wales)

Retention And Lifetime Value Specialist (New South Wales)

22 Sep
|
UNICEF Australia
|
New South Wales

22 Sep

UNICEF Australia

New South Wales

UNICEF is the world's largest children's charity working to protect vulnerable children, globally and here in Australia.
Run entirely on voluntary donations, we work to improve the lives of every vulnerable child, no matter who they are or where they live.
Every day our teams are on the ground in 190 countries working with local partners to deliver lifesaving help and create lasting change.
From vaccinating children in war zones to providing early childhood education access in Indigenous communities, donations help us to protect every child, no matter what.
Job Description
We are offering afull-time permanent position, working in aflexible environment,built around thediversity of our teamandtheir needs.
Acompetitive salarycommensurate with thenot-for-profitsector is offered together with a broad range ofwellbeing benefits.
What we are looking for
We are looking for a data-driven and innovative specialist who can turn supporter insights into meaningful improvements across products, journeys and experiences.
Working collaboratively across teams and suppliers, you will use evidence, technology and experimentation to strengthen supporter loyalty, retention and long-term value.
Reporting to the Senior Loyalty Manager, theRetention and Lifetime Value Specialistwill create, improve and scale supporter products, journeys and experiences, with a primary focus on Regular Giving and contribution across the broader Individual Giving portfolio.
The role will deliver measurable improvements in retention, revenue generation, efficiency and supporter experience.
Your day will include
Improving supporter products and journeys using supporter data, feedback, audience insights and an understanding of customer relationship management and marketing automation capabilities.
Optimising key supporter touchpoints,



including onboarding, upgrades, payment declines, cancellations and churn.
Applying a test-and-learn approach across products, journeys and communications to improve engagement, retention and campaign performance.
Leading or supporting strategic projects, including payment innovation, journey redesigns and new product launches.
Ensuring revenue targets and KPIs are met by careful monitoring of results, providing accurate reporting, identifying risks early and recommending improvements to strengthen final outcomes.
We would like you to have the following skills and experience
A bachelor's degree in Marketing, Business, Commerce, Communications or equivalent professional experience.
Three to five years' marketing experience in a consumer environment, with subscription, customer loyalty, regular giving or fundraising experience highly desirable.
Knowledge of customer lifecycle management, journey mapping, segmentation, targeting and personalisation strategies.
Demonstrated ability to use customer or supporter data and audience insights to improve journeys, supported by analytics and reporting experience.
Familiarity with digital marketing technology, including customer relationship management systems, content management systems, Google Analytics and email marketing software, with Salesforce and Marketing Cloud preferred.
Proven project and stakeholder management skills, including working with external agencies,



meeting tight timeframes and managing activities within budget.
What will it feel like to work at UNICEF Australia
An environment and culture built on the importance of teamwork, collaboration and shared purpose
Sector leading salary packaging and a competitive salary commensurate with the NFP sector
A adaptable work environment with balance between home and office work, which puts the wellbeing of our staff at the centre of our decision making
A positive and values-driven work culture which celebrates our achievements and recognises our teams
A wellbeing package which includes such things as access to Birthday leave, EAP, nutrition, exercise, financial and legal support
Commitment to our child-first philosophy with generous paid parental leave and offering
The opportunity to support a global impactful cause and make a difference for every child
Applications for this position closeWednesday 30 September ****.
All applicants are required to be legally entitled to work in Australia.
UNICEF Australia has a zero-tolerance approach to abuse and exploitation and adheres to strict safeguarding principles.
All successful candidates will be required to undergo rigorous background checks (including National Criminal History Checks and Working with Children Check) and sign and abide by our Code of Conduct on Child Safeguarding & Protection from Sexual Exploitation and Abuse.
UNICEF Australia is committed to ensure all our People, from any background, feel heard, considered, and able to contribute to their full potential.
We are striving to build a truly inclusive workplace, one that our team feel they can bring their best self to work and is reflective of the wider community that we serve.
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📌 Retention And Lifetime Value Specialist (New South Wales)
🏢 UNICEF Australia
📍 New South Wales

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