Job Description
Digital Performance Marketer - SEO, Google Ads + Meta Ads
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Justice Network is a growing national law firm operating across multiple legal brands and practice areas throughout Australia.
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Our work covers areas including family law, criminal law, commercial litigation, construction, wills and estates, strata, conveyancing and migration.
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We operate a significant digital footprint across multiple websites, locations and advertising accounts, with a strong focus on generating high-quality client enquiries through search and paid media.
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We are looking for a hands-on Digital Performance Marketer to help drive that growth.
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About the role
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This role will focus primarily on SEO, Google Ads and Meta Ads.
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We want someone who understands digital marketing strategy but is also comfortable getting into the platforms and implementing the work.
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You will work across a portfolio of legal brands, websites and campaigns, helping us identify where growth opportunities exist and then executing them.
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What you'll be doing
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Managing and optimising Google Ads campaigns
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Building and improving Meta Ads campaigns
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Improving SEO performance across multiple law firm websites
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Conducting keyword and competitor research
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Identifying new landing page and content opportunities
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Improving existing pages that have ranking potential
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Monitoring Google Search Console, GA4 and advertising data
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Reviewing search terms and reducing wasted advertising spend
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Improving landing pages and conversion rates
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Managing conversion tracking through GA4, GTM and Meta
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Supporting local SEO and Google Business Profile performance
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Working with developers, content writers and designers to implement improvements
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Analysing campaign performance and identifying the next highest-impact opportunities
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We want someone who can look at a campaign, website or set of data and say:
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"Here is what is wrong, here is what we should do next, and I can implement it."
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What we're looking for
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You should have strong practical experience with:
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SEO
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Google Ads
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Meta Ads
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Google Analytics 4
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Google Search Console
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Google Tag Manager
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Conversion tracking
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Landing page optimisation
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You should also be commercially minded and understand that the goal is not simply more traffic or cheaper clicks.
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The goal is more quality enquiries and better return on marketing spend.
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The prospect
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You will be working across a large and growing portfolio of legal brands, giving you the opportunity to test strategies across different practice areas, markets and locations.
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There is significant scope to take ownership of campaigns, experiment with new ideas and directly influence the growth of Justice Network.
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Experience in legal services, professional services or other competitive lead-generation industries will be highly regarded.

📌 Digital Marketing (New South Wales)
🏢 Justice Network
📍 New South Wales