Job Description
CRM Technical Solution Lead (Salesforce)
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Melbourne- Full Time
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We are seeking an experienced CRM Technical Solution Lead to take ownership of a complex Salesforce ecosystem spanning CRM, Marketing Cloud, integrations, and customer engagement platforms. This is a rare opportunity to join a well-established organisation where you'll play a pivotal role in shaping the future of customer experience, marketing technology, and business automation.
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About the Role
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As the CRM Technical Solution Lead, you will act as the technical authority across Salesforce CRM and Marketing Cloud, translating business requirements into scalable, high-performing solutions. You'll work closely with senior stakeholders across Marketing, Digital and Technology while remaining hands-on with configuration, automation, integration design and platform optimisation. This is an ideal opportunity for someone who enjoys balancing strategic thinking with technical delivery.
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Key Responsibilities Salesforce Solution Delivery
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Design and build Salesforce solutions across Sales Cloud, Service Cloud and Marketing Cloud.
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Develop advanced automation using Salesforce Flows and orchestration tools.
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Configure custom objects, fields, validation rules, workflows and approvals.
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Optimise Marketing Cloud journeys, segmentation and personalisation experiences.
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Technical Architecture & Integration
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Own end-to-end solution design across multiple platforms.
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Design scalable integrations between Salesforce, Marketing Cloud and enterprise systems.
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Support API and middleware-based integrations.
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Ensure solutions align with best practice architecture and governance principles.
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Platform Governance
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Maintain platform security,



data integrity and system performance.
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Drive continuous improvement initiatives across the CRM ecosystem.
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Provide technical leadership and guidance on Salesforce capabilities and future roadmap opportunities.
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Stakeholder Engagement
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Partner with business leaders to understand objectives and deliver practical CRM solutions.
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Translate business requirements into technical designs and implementation plans.
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Communicate complex technical concepts in a clear and commercial manner.
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What You'll Bring Essential Experience:
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Deep hands-on Salesforce configuration experience
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Experience designing and delivering End-to-end CRM solutions
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Ability to bridge business requirements and technical delivery
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Excellent stakeholder management and communication skills
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Desirable:
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Apex development knowledge
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Data Cloud experience
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AI, Agentforce or automation platform experience
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Process improvement and transformation experience
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Experience working with document management solutions (EDMS)
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Certifications You will ideally hold:
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Salesforce Certified Administrator
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Salesforce Platform App Builder
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Sales Cloud and/or Service Cloud Consultant
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Salesforce Marketing Cloud Certification
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Why Join ? What the offer:
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Strategic role with significant influence across the organisation
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Opportunity to shape Salesforce and customer experience strategy
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Modern technology workplace with strong executive support
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Varied and challenging projects across CRM, marketing automation and customer engagement
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Collaborative and high-performing team culture
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Competitive salary package and long-term career growth opportunities
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📌 Crm Technical Solution Lead. (Victoria)
🏢 Agrifutures
📍 Victoria