Job Description
We are seeking a hands-on Digital Marketing Specialist to support the digital conversion and customer journey layer across our national retail and OEM business.
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Sitting at the intersection of marketing, sales and automation, this role is responsible for ensuring marketing campaigns convert effectively once traffic is generated. You will play a critical role in optimising lead flow, improving conversion performance and strengthening visibility across the customer journey.
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If you enjoy building landing pages, managing CRM workflows and improving campaign performance in a quick-moving retail environment, this role offers meaningful impact and national exposure.
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What You'll Do
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Build and optimise campaign landing pages to support national promotions.
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Manage CRM workflows and automated lead nurture programs.
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Execute EDM campaigns aligned to national retail and OEM initiatives.
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Support tracking integrity and performance visibility across campaigns.
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Collaborate closely with agency partners managing paid media activity.
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Work with internal stakeholders across marketing and sales to improve lead quality and conversion outcomes.
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What You'll Bring
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3-5 years' experience in CRM, marketing automation or digital marketing.
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Hands-on experience building and optimising landing pages.
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Working knowledge of GA4 and campaign tracking frameworks.
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Strong attention to detail and organisational capability.
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Analytical mindset with an interest in conversion optimisation.
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📌 Digital Marketing Specialist (Queensland)
🏢 Apollo Motorhome Holidays
📍 Queensland