Macquarie Community College – Blacktown NSW
Macquarie Community College is a not-for-profit registered training organisation (RTO *****) and is one of Sydney's largest Community Colleges.
Serving a diverse range of communities across northern and western Sydney in addition to hundreds of classes delivered in community and employer sites we have set the standard in adult community education since our beginnings in ****.
We create and provide affordable and inclusive learning opportunities that meet the needs of individuals, organisations and communities and believe participation in quality life-long learning is transformational.
Our main program areas are English language, Job Ready Skills and Career Training for jobseekers and those changing or accelerating their careers, and our open entry short courses for Leisure and Self-improvement.
The Company has a wholly-owned subsidiary (MCC Child and Family Services) which operatesGateway Community High.
About the role
We are seeking a dynamic and creative Marketing Coordinator to join the Macquarie Community College team. You will be instrumental in developing and executing our social media strategy, managing our digital presence across multiple platforms, and supporting broader marketing campaigns that drive brand awareness and customer engagement. This role sits at the heart of our marketing communications efforts, enabling us to connect with our audience and build lasting relationships with our students and works across both the Macquarie Community College (MCC) and Gateway Community High (GCH) brands.
Key responsibilities
Develop, create and manage engaging content across all social media platforms including Instagram, Facebook, LinkedIn and YouTube
Plan and execute social media campaigns that align with overall marketing objectives and brand messaging
Monitor social media accounts, respond to comments and messages, and engage with our community in a timely and professional manner
Analyse social media performance metrics and provide regular reports on key performance indicators to inform strategy refinement
Collaborate with MCC and GCH teams to integrate social media efforts with broader campaign initiatives and promotional activities
Conduct research on social media trends, competitor activity and audience insights to inform content strategy
Assist with the creation of marketing collateral including graphics, videos and promotional materials
Contribute to email marketing strategy (HubSpot) - segmentation, email marketing and improving performance
Support event marketing and promotional activities, including social media coverage and community engagement
Manage social media calendars and scheduling tools to ensure consistent and timely content delivery
About you - Essential Knowledge and skills required:
A motivated self starter with the ability to multi task and manage time efficiently and effectively in a fast paced environment
Proven experience managing social media accounts for a brand or organisation, ideally within the education or related industry
Solid knowledge of major social media platforms and current trends in social media marketing
Excellent written and verbal communication skills with the ability to adapt messaging for different audiences and platforms
Creative thinking and the ability to develop original, engaging content ideas that resonate with target audiences
Proficiency with social media management tools and analytics platforms
Strong organisational skills and the ability to manage multiple projects simultaneously
Familiarity with graphic design software such as Canva, Adobe Creative Suite or similar tools
Ability to work independently and as part of a collaborative team
High attention to detail and commitment to maintaining brand consistency
Understanding of basic SEO/AEO principles and digital marketing best practices
Current NSW drivers licence and car
Hold or be willing to obtain a national police check and WWCC
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📌 Digital Marketing Coordinator - Part Time/3 Days Per Week (Sydney)
🏢 Macquarie Community College
📍 Sydney
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