Australia — International Student Market
822K inbound students *****) +10%
1. China 168K
2. India 128K
3. Nepal 57K
4. Vietnam 33K
5. Malaysia 26K
3 international branch campuses in Australia
About EDU EDU is an ASX-listed provider of tertiary education, specialising in Health and Community Services.
We foster meaningful careers through high-quality education across our campuses in Sydney, Melbourne, Brisbane and Adelaide: Australian Learning Group (ALG) : VET provider for international students.
Learn more about ALG.
Ikon Institute of Australia (Ikon) : HE provider for domestic and international students.
Learn more about Ikon.
About the role As Regional Manager (VET), you'll play a key role in achieving international enrolment targets for Australian Learning Group (ALG).
You'll establish, nurture, and strategically lead a high-performing network of onshore education agents.
Working closely with Admissions and Student Experience, you'll streamline recruitment while actively managing provider risk ratings and minimizing visa rejections.
Key responsibilities
Sales Management Own and deliver individual, regional and campus-specific international student recruitment/enrolment sales targets for EDU's vocational education courses (ALG), and work collaboratively with the team towards achievement of group targets Oversee the conversion of pipeline from enquiry/application to enrolment Drive sales programs and processes to increase sales conversion for the international market segment Focus on the conversion of pipeline from enquiry/application to enrolment Provide support to ensure that Education Agents provide accurate, timely and comprehensive advice and support to prospective students Accurately forecast sales results, working closely with the Head of International Student Recruitment and where applicable, with the General Manager,



Future Students Assist in the development of marketing and promotional activities for the Institutions and Courses and assist the Education Agents; Provide insights into market developments and related recruitment opportunities Account Management Manage and coordinate education agent partners including identification of current agents and establishment and maintenance of agreement and incentive arrangements Contribute to the agent marketing program, including marketing to and with agents Ensure agent management is conducted in accordance with relevant policies and regulatory requirements Problem-solving with agents and students as required Marketing Contribute to the development and implementation of EDU's (and ALG's) strategic international student marketing and recruitment plan Evaluate and report on international market opportunities for EDU's VET product portfolio Be the expert for the state and regional international student market, ensuring EDU maximises opportunities for revenue growth in the segment Contribute to the development and execution of international student marketing campaigns, working closely with the EDU brand marketing teams Adhere to, monitor and report on budgets as required Compliance Ensure all practices remain aligned to relevant policies and regulatory requirements Participate in relevant industry and regulator workshops on compliance and regulation as required Participate in internal and external compliance and quality assurance activities as required Ensure students recruited via agents meet the Genuine Temporary Entrant andrelevant student visa requirements Education, Experience & Skills Tertiary qualification in relevant field, post graduate preferred Minimum 3 years' sales and marketing experience in international student recruitment, VET experience desirable Knowledge on the Education Services for Overseas Students Act *****) and its associated regulations, including National Code of Practice for Providers of Education and Training to Overseas Students ****.
Experience in developing and implementing marketing and sales plans,
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