Paul Bennet Airshows is the largest civilian aerobatic and warbird display operation in the Southern Hemisphere. We fly at airshows, motorsport events and displays across Australia and internationally, and we produce some of Australia’s biggest aviation events – Hunter Valley Airshow, Wings Over Shellharbour, Barrington Coast Airshow, Warbirds Over Scone and many more. As our shows and event calendar have continued to grow, so has our team.

Paul Bennet Airshows is the largest civilian aerobatic and warbird display operation in the Southern Hemisphere. We fly at airshows, motorsport events and displays across Australia and internationally, and we produce some of Australia’s biggest aviation events – Hunter Valley Airshow, Wings Over Shellharbour, Barrington Coast Airshow, Warbirds Over Scone and many more. As our shows and event calendar have continued to grow, so has our team.

The role

You’ll work alongside our Marketing Manager, taking ownership of the day-to-day social and content output across our event and brand portfolio. We have an enormous archive of aerial footage, GoPro and event coverage that grows by the month. We’re looking for someone to help turn that archive, and everything we shoot at each show, into a steady stream of engaging content.

Two days per week to start, with scope to increase as our event calendar grows.

Airshow weeks are different, and we want to be upfront about it. In the one to two weeks before an event you’ll be working much closer to full-time hours, and you’ll be on site with us for most of the shows themselves. This usually means a working weekend, occasionally interstate. Those weeks are the busiest and best part of the job, and they are non-negotiable. If you’re unable to commit to them, this isn’t the right role.

What you’ll be doing





- Cutting short-form and long-form video – Reels, TikToks and YouTube – from our enormous footage library and from live event coverage

- Writing captions and short copy in each event’s brand voice

- Scheduling and publishing across our accounts (Meta, TikTok, YouTube)

- Community management – replying to comments and DMs, flagging anything that needs escalation

- Building and sending email newsletters from supplied copy and assets

- Producing graphics and social tiles in Canva, Affinity or Adobe from existing brand kits

- Capturing photo and video content on the ground at our events – behind the scenes, crowd, aircraft and pilots

Room to grow and get hands-on with the whole marketing mix

This is primarily a production, content and social media role. Key visual design, brand development, website development and paid media sit with our Marketing Manager - you won’t be dropped in the deep end on day one. You’ll learn about them, have input on our campaigns, and the room to grow into them.

Who we’re looking for

Essential

- You can edit engaging video content to a publishable standard – Premiere, Final Cut, CapCut, DaVinci, whatever you use

- You can write clear, punchy copy and captions, and understand when and how to shift tone between brands

- You’re organised and you finish things without being chased

- You’re comfortable working to a plan,



and you speak up when something isn’t clear

- Driver’s licence, and you’re available for weekend and interstate travel to events

Nice to have

- Canva or competent graphic design skills are highly regarded

- Experience with Meta Business Suite, Mailchimp, Wordpress CMS, Google Ads, Meta Ads or similar platforms

- Competency in capturing photography and videography for social content

- An interest in aviation – it helps but it is genuinely not required. We can teach you the difference between an F4U and an FB.11

We're open to recent graduates and students. We're more interested in what you can make than how long you've been making it.

What we offer

- Direct mentoring from our Marketing Manager, who runs the whole portfolio – you’ll see how a campaign works end to end, not just your slice of it

- Hands-on with an archive of aerial, cockpit and event footage that most content people never get near

- Real ownership, quickly. Our non-airshow brands can become yours to run

- Room to grow into paid digital media, offline marketing, brand development and beyond

- A supportive small team based at Maitland Airport, Rutherford

- Work across a national airshow calendar, on the ground, with some of the best pilots in the world and some of the most iconic aircraft ever flown

Practical details

- Hours: 2 days per week to start, with scope to increase as the event season begins. Close to full-time equivalent in the week or two before each event

- Location: In office at Maitland Airport, Rutherford, NSW

- Travel: Required. Our events run across NSW and occasionally interstate, mostly on weekends. Travel and accommodation are covered

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📌 Marketing Assistant - Social Media & Content (Rutherford)
🏢 Paul Bennet Airshows
📍 Rutherford