Reporting into the Head of Brand & Marketing, you will take ownership of brand guidelines, asset delivery, ensuring brand excellence across every marketing touchpoint. This role oversees and manages content editing and output design across UI, retouching, video and campaign stills editing, and all other design collateral — ensuring every asset is accurate, of it’s highest quality, consistent with brand guidelines, and delivered on time across channels.

Collaborating strongly with Marketing and Ecommerce, you will drive campaign and web design, and work towards a cohesive, elevated brand experience across every channel.

Key responsibilities

Define and develop existing brand guidelines, design architecture, font treatments, style guide, brand book, packaging, ensuring to enforce cross-functionally across all internal and external content assets

Ensure all content delivered across every marketing touchpoint reflects tone of voice and is elevated and cohesive

Produce the final seasonal lookbook, style book and brand assets

Execute and manage batch retouching across campaign, ecommerce and lookbook imagery

Edit campaign and social video content, from raw footage to final cut, across multiple formats and aspect ratios.

Be able to colour match all ecom assets

Edit and prepare campaign stills for ecommerce, social, paid media and wholesale use.

Maintain consistent retouching standards, colour grading and finishing aligned to brand guidelines





Brief and quality-check external retouching partners/agencies for all ecom assets and when volume requires outsourcing

Create sale and promotional assets to be used across multi-channels

Produce revenue-driving content across video and stills, design and production of all offline assets such as retail signage, pop up store mock ups, brand decals

About you

3-5 years experience in Graphic Design

Fashion experience essential, luxury is preferred

In depth experience using AI Tools, as well as design and video editing software (e.g., Adobe Illustrator, Photoshop, InDesign, Figma, Premier Pro, DaVinci) and familiarity with digital design workflows

Robust awareness of global fashion trends, retail markets, and customer behaviour, with an eye for commercial viability and brand alignment

High attention to detail and luxury alignment

Excellent organisational skills, adaptability in a fast-paced environment, and a commitment to inclusive, respectful teamwork

About us

Launched in 2017 by Founder and Creative Director Leo Lin, LEO LIN is a luxury brand synonymous with bold designs and elevated luxury, now carried by luxury retailers around the globe. Our vision is to be a leading luxury brand renowned for joyful and bold designs that ignite a sense of wonder, adventure and happiness in every woman. Our purpose is to create an emotional connection that lingers with our clients, making them feel special and confident in every memorable moment.

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📌 Graphic Designer (Sydney)
🏢 LEO LIN
📍 Sydney