Founder Content Creator & Videographer to Dr Josh Wall (The Protocol)

Full-Time | Bondi, Sydney | In-House | Equity Incentives for the Right Person

Build the story, not just the content.

We're looking for an ambitious Content Creator & Videographer to work directly alongside Dr Josh Wall as he goes back into founder mode and builds his next chapter in public.

This is not just a videography role.

You'll be the person beside Dr Josh finding the stories, filming them, shaping them, editing them and publishing them across Instagram, TikTok, YouTube and LinkedIn.

Think: Content creator. Videographer. Storyteller. Social producer. Founder-side creative.

Dr Josh has built at scale before. He founded Contour Clinics and grew it from the founder stage into a business with more than 100 staff and approximately 70,000 patient visits per year.

He has now left that business behind.

This is the start-again moment. Back to founder mode. Back to day one.

Dr Josh already has more than 20,000 Instagram followers, despite his personal brand never previously being a major focus. He was formerly Channel 10's cosmetic doctor, appearing regularly on Studio 10, and has appeared across hundreds of mainstream media publications.

He also has hundreds of hours of historical content documenting his previous founder journey, alongside extensive television and media footage that can be repurposed to tell the bigger story of what came before and what comes next.

Now the goal is to deliberately build one of Australia's most recognisable doctor-led personal brands.

And this time, we're filming the journey properly.

Full-Time | Bondi, Sydney | In-House | Equity Incentives for the Right Person

Build the story, not just the content.

We're looking for an ambitious Content Creator & Videographer to work directly alongside Dr Josh Wall as he goes back into founder mode and builds his next chapter in public.

This is not just a videography role.

You'll be the person beside Dr Josh finding the stories, filming them, shaping them, editing them and publishing them across Instagram, TikTok, YouTube and LinkedIn.

Think: Content creator. Videographer. Storyteller. Social producer. Founder-side creative.

Dr Josh has built at scale before. He founded Contour Clinics and grew it from the founder stage into a business with more than 100 staff and approximately 70,000 patient visits per year.

He has now left that business behind.

This is the start-again moment. Back to founder mode. Back to day one.

Dr Josh already has more than 20,000 Instagram followers, despite his personal brand never previously being a major focus. He was formerly Channel 10's cosmetic doctor, appearing regularly on Studio 10, and has appeared across hundreds of mainstream media publications.

He also has hundreds of hours of historical content documenting his previous founder journey, alongside extensive television and media footage that can be repurposed to tell the bigger story of what came before and what comes next.

Now the goal is to deliberately build one of Australia's most recognisable doctor-led personal brands.

And this time, we're filming the journey properly.

Two Stories. One Content Engine.

You'll create content across two connected but distinct worlds.

Dr Josh Wall – Cosmetic & Aesthetic Medicine

Dr Josh works from his own Dr Josh Wall clinic, seeing cosmetic medicine patients and building a personal brand around aesthetics, education and transformation.

You’ll work beside him capturing:

- Cosmetic procedures

- Patient journeys

- Before-and-after transformations

- Educational cosmetic medicine content

- Influencer collaborations

- Celebrity and high‑profile patient content

- Day‑in‑the‑life founder content

- Behind‑the‑scenes clinic content

- Dr Josh’s own aesthetic journey

A major part of this brand will be looksmaxxing.

We want to become one of Australia's best‑known destinations for people who want to optimise the way they look, from skin, facial structure and body composition through to hair, aesthetic treatments, health and ageing.

This isn’t about producing generic clinic ads. We want content people actually want to watch.

The Protocol – Longevity, Performance & Aesthetics

At the same time, Dr Josh is building The Protocol.

The Protocol is being built around a simple question:



What would you do if your goal was to build the best possible version of yourself?

It will combine performance medicine, longevity, preventative medicine and aesthetics under one roof.

How you look. How you feel. How you perform. How you age. How long you stay healthy.

The Protocol will ultimately cover virtually every part of human optimisation, including:

- Longevity medicine

- Performance medicine

- Aesthetic medicine

- Preventative health

- Advanced blood testing

- Hormonal and metabolic health

- Microbiome and gut health

- Skin health

- Sleep

- Nutrition

- Body composition

- Cardiovascular health

- Brain health

- Mental performance

- Exercise and physical performance

- Sexual health

- Advanced imaging and diagnostics

That means content around everything from blood biomarkers and microbiome testing through to MRI, CT scans, cardiac imaging, echocardiography, body composition and advanced health screening.

The ambition is to build Australia's largest bricks‑and‑mortar longevity, anti‑ageing, performance and aesthetic medicine company.

The cultural interest already exists. Think Bryan Johnson, longevity optimisation, biological age, looksmaxxing, quantified health and human performance.

Our job is to build an Australian brand around that movement that is medically grounded, entertaining, aspirational and relevant to a much broader audience.

Dr Josh Becomes Part of the Experiment

A major content pillar will be Dr Josh undertaking his own protocols publicly.

You'll document his journey across:

- Longevity

- Health

- Performance

- Fitness

- Body composition

- Skin

- Aesthetics

- Diagnostics

- Biomarkers

- Treatments and interventions

The blood tests. The scans. The results. The changes. What works. What doesn’t. What gets changed next.

Rather than a collection of isolated medical videos, the audience gets a longitudinal story they can follow.

As The Protocol grows, we'll take other people through their own journeys.

One person may undergo a complete aesthetic and looksmaxxing transformation. Another may focus on longevity. Another may focus on metabolic health. Another may optimise performance, fitness and body composition.

Those people become recurring characters whose progress audiences follow over months.

You’ll Be Inside the Build

This is not a business where the machine already exists. That's the opportunity.

The doctors are beginning to join. The patients are beginning to come. The transformations are beginning. The team is being built. The brand is being created.

And you'll document it while it happens.

The first hires. The first patients. The first major transformations. The first new protocols. The ideas that work. The ones that fail. The milestones. The disagreements. The wins. The growth.

We want people watching to feel like they're inside the company while it is being built.

Build the Cast

Dr Josh won't be the only character.

As the business grows, you'll help build personalities around the people creating it.

The doctors. The practice manager. The digital marketer. Future team members. Patients. Influencers. Guests. And potentially you.

We want the content creator behind the camera to have a creative identity, not simply remain an invisible camera operator.

The goal is to create characters, recurring series and running storylines that audiences recognise and return to follow.

Own Content End-to-End

We're deliberately not hiring someone whose job finishes when they put the camera down.

You'll own content from idea to publication. That includes:

- Finding content opportunities

- Developing concepts

- Creating recurring series

- Planning shoots

- Filming

- Directing

- Editing

- Writing hooks

- Structuring stories

- Writing captions

- Packaging content for each platform

- Uploading and publishing

- Reviewing performance

- Identifying what works

- Iterating quickly

- Building more of what performs





Content will span: Instagram. TikTok. YouTube. LinkedIn.

Some pieces will be professionally shot and highly produced. Others should feel immediate, raw and native to social media.

The best creator for this role understands both.

Equipment

We're starting again, so this is not a fully built production department.

You'll need to bring your own professional camera equipment and be capable of independently shooting high-quality content.

There is already some equipment available to work with, including:

- RØDE podcasting equipment

- Podcast recording equipment

- Video switching equipment

- DJI equipment

- Sony A7

- Canon EOS camera

- GoPro

There is also an existing archive containing hundreds of hours of historical founder, clinic and mainstream television footage that can be used creatively throughout the new story.

As the content operation grows, you'll have significant influence over how the production setup develops.

Who We're Looking For

The perfect person for this role probably doesn't describe themselves as just a videographer.

You're a content person.

You understand cameras, lighting and audio, but you're equally interested in creators, internet culture, audiences, storytelling and what makes people stop scrolling.

You understand why some founder accounts explode while others feel like corporate marketing pretending to be social media.

You understand: Hooks. Retention. Pacing. Characters. Story arcs. Transformation.

You notice interesting moments. You have ideas. You have opinions.

You're prepared to tell Dr Josh when something isn't interesting enough and suggest a better way to tell the story.

Most importantly, you're proactive.

You shouldn't need someone constantly asking: "Can you film this?"

We want you saying: "Josh, stop. We need to film this."

You'll probably be a excellent fit if you:

- Have excellent videography skills

- Can edit strong short‑form content

- Understand Instagram, TikTok and YouTube

- Understand longer‑form YouTube storytelling

- Follow creators and understand current content formats

- Have strong instincts for hooks and audience retention

- Can direct the person you're filming

- Can turn an ordinary working day into a story

- Are comfortable around patients, influencers and high‑profile people

- Can move between polished production and raw social content

- Own and can operate professional camera equipment

- Want creative ownership

- Want to work directly beside a founder

- Are ambitious about your own career

- Want to build something rather than simply work for something

Experience in health, aesthetics or medicine is useful, but not essential. Creative instinct is harder to teach.

Why This Role Is Different

This is a full‑time founding‑team content role from day one.

You're joining someone who has already built a major business once and has deliberately returned to the founder phase to do it again.

There is an existing audience of more than 20,000. There is years of historical founder footage. There is extensive mainstream television footage. There is already a story.

But the next chapter is only beginning.

The goal is to make Dr Josh Wall one of Australia's most recognisable faces in cosmetic, aesthetic, longevity and performance medicine.

At the same time, the goal is to make The Protocol the best‑known Australian destination for looksmaxxing, longevity, performance medicine, anti‑ageing and aesthetics.

You won't simply document that ambition. You'll help shape how millions of people eventually see it.

For the right person, this role also includes equity incentives from the outset.

We want someone who thinks like an early team member, takes ownership like an early team member and can participate in the upside like an early team member.

If you want to turn up, receive a shot list, film it and go home, this probably isn't the role for you.

If you want to be inside the story, help create the characters, influence the direction and one day be able to say: "I was there when it was still day one. I helped make it big."

We'd like to hear from you.

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📌 Founder Content Creator & Videographer to Dr Josh Wall (The Protocol) (Sydney)
🏢 The Protocol Sydney
📍 Sydney