Do you want to protect future generations?

Protect tomorrow together at the NSW EPA

- Join a purpose-led organisation and make a difference to the environment and our community
- Work on issues that matter in a supportive, collaborative and creative workplace
- Remuneration starting from $152,677.00 plus superannuation
- Benefits and flexibility recognising work isn’t all you are passionate about
- Role based in Parramatta

The opportunity

We have an exciting new opportunity for the Media Relations Lead at the NSW Environment Protection Authority. The role develops and oversees the planning and implementation of organizational and ministerial communications.

The role leadsthe EPA’s mediaand social mediafunctions, bringing togetherstrategic media relations, digital storytelling,social media engagementand issues managementto deliver impactful content.

The role managesstakeholder needs while supporting the Media Manager in implementing the short and long-term media strategy of the EPA.

Key knowledge and experience

- Experience in the management of high risk and sensitive community issues including leading and developing strategic media management.
- Experience in stakeholder management and working collaboratively with Ministerial offices, Executives and regulatory authorities.
- Experience in managing team development whilst delivery daily media objectives.
- Proven experience developingand implementing socialmedia strategies.

About you

You are an experienced media and communications leader who can confidently operate in fast-paced, high-profile and sensitive environments.



This role is ideal for someone who can balance strategic thinking with hands-on media delivery, while building strong relationships across government, media and internal stakeholders.

You will be a calm, credible and influential leader who can support the EPA’s media and social media functions and contribute to effective Ministerial and stakeholder communications.

You are digitallysavvy creative and audience-focused, with astrong understanding ofwhat makes contenteffective across differentsocial platforms.

You will build a cohesive and integrated media and social media function that delivers high-quality content.

To be successful in this role, you will have the following experience:

- Experience managing high-risk and sensitive issues, including working closely with Ministerial offices, executives and regulatory agencies
- Proven ability to lead and develop teams while delivering daily media priorities in a high-volume environment.
- Strong skills in planning and delivering content across multiple channels, with a sound understanding of the media and social media landscape.
- Experience developing and implementing media strategies that support stakeholder engagement and reputation management.




- Strong judgement and problem-solving skills in complex or politically sensitive situations.
- Ability to coordinate proactive and reactive media materials in line with Government, legal and reputational requirements.
- Well-developed relationship management skills with internal stakeholders, Ministerial staff and media.
- Capacity to manage competing priorities, including after-hours responsibilities.
- Experience using socialmedia to supportissues management, reputationmanagement and stakeholderengagement, including duringfast-moving orsensitive issues.
- Tertiary qualifications in a related field and/or demonstrated relevant professional experience.

About the team

Our Corporate Affairs Team leads the NSW EPA’s internal and external strategic communications, media, ministerial, parliamentary and public relations.

For more information, please read the full Role Description -Media Relations Lead EO12

About us

As the environmental steward and regulator of our State we are committed to a sustainable future.

Our people are proud to play a role in protecting the environment of NSW. We partner with Aboriginal people, industry and the wider community to protect, restore and enhance our diverse ecosystems.

We bring scientific expertise, experience and actions to inspire innovative solutions as we transition our state to a circular economy.

As we respond to urgent current issues, including climate change, we educate and support our stakeholders to create an environmentally healthy future.

Join us on our mission to protect tomorrow together.

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📌 Media Relations Lead (Social Media) (Parramatta)
🏢 NSW Environment Protection Authority
📍 Parramatta