Job Description

Penrith Performing & Visual Arts | Full-Time | Penrith, Western Sydney

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Penrith Performing & Visual Arts (PP&VA;) operates four cultural venues across Western Sydney: The Joan Sutherland Performing Arts Centre, Q Theatre, Lewers: Penrith Regional Gallery and Penrith Conservatorium of Music.

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We are looking for a Digital Marketing Coordinator to lead the digital side of our marketing across The Joan and Penrith Regional Gallery, with support across Q Theatre and the Conservatorium.

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This is a hands‐on role for someone who enjoys turning creative ideas into campaigns, content and measurable results.

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About the role

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You will plan, build, manage and report on digital marketing campaigns across a diverse program of theatre, music, comedy, exhibitions, education and community activity.

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Your responsibilities will include:

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- Planning and managing paid campaigns across Meta Ads Manager and Google Ads
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- Developing digital campaigns that drive ticket sales, exhibition attendance, awareness and engagement
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- Managing SEO across PP&VA; websites and improving organic search visibility
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- Managing Google Business Profiles across four venues
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- Keeping up with emerging AI search and discovery opportunities
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- Managing social media channels and developing engaging content
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- Creating short-form video content for social platforms
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- Launching and developing TikTok for the organisation
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- Building and managing audience segments using ENTA and Mailchimp
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- Using analytics and reporting to measure campaign performance and inform future activity
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- Developing and maintaining Canva templates and digital assets across the organisation
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- Supporting website content and digital updates
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- Quoting,



delivering and reconciling digital marketing services for commercial hirers presenting shows at The Joan
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- Working closely with Box Office, Venue Services, programming, curatorial and education teams to deliver campaigns from brief through to results
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You'll report to the Marketing Manager and be part of a small, collaborative marketing team where you'll have the opportunity to take ownership of campaigns and contribute ideas.

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About you

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You'll have:

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- Demonstrated experience in digital marketing, ideally with 2+ years' experience
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- Hands-on experience with Meta Ads Manager and Google Ads
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- Working knowledge of SEO, Google Analytics and digital performance reporting
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- Experience managing social media channels and creating digital content
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- An understanding of audience targeting, segmentation and email marketing
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- Robust written communication and content creation skills
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- Experience creating short-form video content for social media
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- Strong attention to detail and the ability to manage multiple campaigns and deadlines
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- An interest in theatre, music, visual arts or the broader arts and cultural sector
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Experience working in the arts, cultural, entertainment or not-for-profit sector will be highly regarded.

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Why join PP&VA;?

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This is an opportunity to work across one of Western Sydney's leading arts organisations, promoting a diverse program of live performance, visual art, music, education and community activity.

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You'll work across multiple brands and audiences while having genuine ownership of digital campaigns, content and performance.

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Location: Penrith, Western Sydney
n Employment: Full-time, hybrid
n Position: Digital Marketing Coordinator
n Applications close: Friday 25 September 2026

📌 Digital Marketing Coordinator (Social, Content, Paid Media) (New South Wales)
🏢 Penrith Performing and Visual Arts
📍 New South Wales