HBF Health is seeking a Digital Lead to drive SEO/CRO and AI-powered search initiatives across Australia. The role focuses on improving online experiences, driving growth, and shaping discovery and engagement for members.
You will lead end-to-end delivery with Product, Marketing, UX/UI, Analytics and Technology teams to optimize journeys and conversion, leveraging emerging AI-enabled search trends to position HBF as a leader in health insurance online.
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📌 Digital Growth Leader: Seo, Cro & Ai Western Australia
🏢 HBF Health
📍 Western Australia
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