Job Description
Want to build the digital growth engine behind one of Australia's fastest-growing challenger brands?
FUNDAY is redefining confectionery with natural sweets that taste incredible, contain no added sugar, and are winning fans across Australia and around the world.
Now, with nationwide US expansion underway, weâ€TMre looking for a commercially minded, hands-on Head of eCommerce & Digital Growth to lead the next phase of growth, in this newly created role.
The chance...
This isnâ€TMt a role where you inherit a mature playbook.
Youâ€TMll be building it.
Reporting into senior leadership, youâ€TMll own the digital growth strategy and execution across eCommerce, marketplaces, CRM, paid media, retail media and customer acquisition.
Youâ€TMll combine commercial thinking, analytical rigour and entrepreneurial instinct to identify growth opportunities and turn them into scalable revenue streams.
What youâ€TMll own...
End-to-end eCommerce strategy and performance
Customer acquisition across Meta, Google, influencers, affiliates and emerging channels
CRM, retention, loyalty and lifecycle marketing
Marketplace growth and trading performance
Website optimisation, CRO and customer experience
Growth reporting, dashboards and commercial insights
Retail media strategy and investment
Growth experimentation across offers, audiences, partnerships and creative execution
About You




Youâ€TMre equal parts strategist and operator.
You have experience scaling a high-growth consumer brand and are comfortable moving between boardroom conversations, leading a high performing team and platform-level execution.
You thrive in ambiguity, love solving commercial challenges, and arenâ€TMt afraid to roll up your sleeves when needed.
Youâ€TMll likely bring...
10+ yearsâ€TM experience across eCommerce, growth, performance marketing or related commercial roles
A proven track record of growing consumer brands
Strong understanding of unit economics, CAC, LTV, ROAS and conversion optimisation
Experience leading teams and agency partners
A data-led mindset with strong commercial judgement
Exposure to international markets, with US experience highly regarded
Why FUNDAY?
FUNDAY has become the #1 better-for-you confectionery brand in Australia and New Zealand, stocked in more than 7,000 stores and rapidly expanding globally.
Youâ€TMll join a passionate team, have direct access to the founder, and play a pivotal role in shaping the growth trajectory of a brand thatâ€TMs just getting started.
Perks Include
50% staff discount on FUNDAY products
Quarterly lolly vouchers
Additional annual "FUN-DAYS" leave
Birthday half-day leave
If youâ€TMre excited by building, scaling and creating category-defining growth, weâ€TMd love to hear from you.

📌 Head Of Ecommerce & Digital Growth (Victoria)
🏢 Sharp & Carter
📍 Victoria