Job Description
Prea James Bridal is an Australian designer label creating made-to-order contemporary bridalwear for the modern woman. Established in ****, the brand is known for its understated elegance, refined silhouettes and uncompromising approach to fit and finish.
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Designed for brides seeking something modern, effortless and distinctly their own, each piece balances contemporary design with thoughtful craftsmanship and unique hand-finished details.
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The recent introduction of our high-end demi-couture Studio collection marks an exciting new stage of growth for the brand, both within Australia and internationally.
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With ten made-to-order collections, a network of more than 25 global stockists and a flagship boutique in Sydney, Prea James Bridal has established a distinctive and highly regarded position within the international bridal industry.
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The Opportunity
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We are seeking a commercially driven and customer-focused Wholesale Accounts Manager to manage and grow our domestic & international wholesale business.
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A key focus will be increasing sales across our existing stockist network while identifying and securing a select number of high-quality new accounts each year. You will combine strong sales instincts with exceptional relationship management, ensuring every interaction reflects the service and attention expected of a luxury brand.
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Alongside wholesale account management, you will oversee sales reporting, systems, invoicing, logistics and key operational processes.
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This role offers a competitive base salary plus commission, providing an exciting opportunity for an ambitious candidate to directly increase their earnings through strong sales performance.
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International travel to bridal markets in New York and/or Europe will be required approximately one to three times per year.
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About You
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Previous experience in fashion wholesale sales, key account management or a similar role,



ideally within a premium or luxury brand.
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Commercially ambitious and motivated by achieving sales targets and earning commission.
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A proven ability to grow existing accounts and confidently pursue new business.
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Highly customer-focused, with a natural ability to build strong, long-term relationships.
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A polished and confident communicator who can represent a luxury brand internationally.
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Organised, proactive and accountable, with solid attention to detail and follow-through.
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Comfortable analysing sales performance, forecasting and reporting against targets.
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Highly proficient in Microsoft Excel, CRM systems and database management.
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A practical problem-solver who thrives in a fast-paced small business environment.
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A genuine passion for luxury fashion, premium products and the bridal industry.
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Key Responsibilities
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Manage stockists as the key account manager, with responsibility for the communication, engagement, sales performance and ongoing development of each wholesale account. This includes:
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Maintaining an in-depth understanding of our products and collections.
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Building strong, proactive relationships with existing stockists and identifying opportunities to increase sales through regular performance reviews, product recommendations, staff training, trunk shows and other tailored sales initiatives.
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Developing and implementing annual sales plans for key accounts, including agreed sales targets, sample investments and growth opportunities.
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Monitoring each stockist's performance, product mix and level of engagement, and proactively addressing underperformance or opportunities for further growth.
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Identifying and developing a select number of suitable new wholesale accounts each year, ensuring they align with the brand's positioning, territory strategy and commercial objectives.
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Managing new stockist enquiries and prospect outreach, including qualifying potential accounts, presenting the brand and collections, and supporting negotiations and onboarding.
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Processing weekly wholesale orders and providing stockists with monthly updates on the status of their existing orders.
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Advising stockists on sizing and customisation options for potential orders, in consultation with the Production Manager and/or Director.
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Managing gown loans and maintaining the sample tracker, working closely with the Paddington Boutique Operations Manager to coordinate all loans and returns.
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Maintaining the Styles per Stockist spreadsheet, including each account's current samples, contact information and relevant account details.
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Developing engaging and commercially focused ways to strengthen stockist relationships, support their teams and drive new bride orders.
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Planning and managing annual or biannual trunk shows with stockists, including scheduling, logistics, promotional support and post-event sales follow-up.
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Presenting new collections and leading wholesale sales appointments at international bridal markets, including NYBFW or BBFW, up to twice per year.
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Supporting the successful launch of new collections across the wholesale network by providing stockists with the relevant sales tools, product information and training.
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Reporting regularly on wholesale sales performance, opportunities, risks, prospective accounts and progress against growth targets.

📌 Wholesale Accounts Manager (New South Wales)
🏢 Prea James Bridal
📍 New South Wales