Job Description

Drive Online Growth | Lead Digital Strategy | Create Exceptional Customer Experiences

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We are looking for an experienced and commercially focused E-Commerce Specialist to take ownership of our online business and drive continued digital growth.

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This is a hands-on role for someone who understands eCommerce, online merchandising, digital marketing, SEO, analytics and customer experience and knows how to turn data and digital opportunities into commercial results.

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About the Role

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Reporting to the Operations Manager, you will be responsible for the day-to-day management and performance of our eCommerce channels, including:

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- Managing website content, products, imagery, collections and online merchandising.
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- Planning and executing website promotions, digital campaigns and social activity.
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- Driving SEO, SEM, UX and conversion optimisation.
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- Using Google Analytics and performance data to improve sales and the customer journey.
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- Managing product enrichment and ensuring products are activated accurately and on time.
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- Working with internal Design and Development teams to improve the website and resolve issues.
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- Managing relationships with external digital marketing agencies.
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- Preparing weekly/monthly trading reports and providing commercial insights to management.
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- Supporting the development of the overall eCommerce strategy and KPIs.
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About You

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To be successful, you will have:

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- 3+ years' eCommerce experience, ideally within a retail environment.
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- Proven experience managing a multi-brand or multi-channel online store.
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- Strong knowledge of eCommerce, online merchandising, SEO, SEM and UX.
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- Experience with Shopify Plus and Google Analytics.
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- Experience using data to drive strategy, improve conversion and achieve commercial outcomes.
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- Excellent communication, organisation and problem-solving skills.
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- A proactive, hands-on approach with solid attention to detail.
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- Apparel21 or equivalent ERP experience highly regarded.
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- Experience with social media platforms and eCommerce copywriting highly regarded.
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The Person We're Looking For

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You are commercially driven, digitally savvy and highly organised. You take ownership, enjoy working in a fast-paced environment and are passionate about finding new ways to improve online performance and the customer experience.

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If you have the experience, creativity and commercial mindset to make a real impact on our eCommerce business, we'd love to hear from you.

📌 E-Commerce Specialist (Victoria)
🏢 Licensing Essentials
📍 Victoria