At IMDEX, we create technology that efficiently and sustainably unlocks the Earth's value.
Our technologies and products enable smarter, safer decisions for people, assets and the Earth.
Through innovation and curiosity, we continue to find new ways to improve accuracy, efficiency and sustainability across the mining value chain.
For further information, visit .
The Opportunity
We are seeking an experienced Integrated Solutions – Product Marketing Lead to connect IMDEX's products, technologies and capabilities into clear, compelling solutions for the market.
This is a portfolio-wide role focused on cross-portfolio solution integration and go-to-market strategy.
Working side by side with Product and Commercial leaders, you will connect customer needs, product capabilities and market opportunities to define how IMDEX takes integrated solutions to market.
Rather than representing a single product, you will identify where capabilities across the IMDEX portfolio work better together.
You will turn these connections into coherent customer propositions, use cases, solution narratives and go-to-market programmes that help customers understand the value of the broader IMDEX ecosystem.
Key areas of focus include:
Define the positioning, value proposition and market narrative for integrated IMDEX solutions
Connect customer workflows and challenges to capabilities across the portfolio
Partner with Product and Commercial teams to shape solution priorities and go-to-market strategies
Establish clear relationships between individual product propositions and the broader IMDEX portfolio story
Lead integrated solution launches, campaigns and market activation
Equip global commercial teams to confidently identify, position and sell cross-portfolio solutions
Bring market and customer insight into product, portfolio and commercial decision-making
Key Responsibilities
Integrated solution strategy
Identify high-value customer problems and workflows that can be addressed through multiple IMDEX products and capabilities
Define integrated solution categories, use cases, value propositions and differentiated market positions
Create a clear solution architecture that connects individual products to broader customer outcomes
Ensure integrated propositions are commercially relevant, technically credible and grounded in validated customer needs
Identify gaps, overlaps and opportunities across the portfolio that affect how IMDEX presents and delivers its solutions
Go-to-market leadership
Develop and lead go-to-market strategies for cross-portfolio solutions
Align Product, Commercial, Marketing and regional teams around target markets, audiences, value drivers, messaging and activation plans
Define market segmentation,



priority personas, buyer needs, adoption barriers and buying triggers
Establish launch objectives, market readiness requirements, success measures and feedback mechanisms
Coordinate global and regional activation while allowing for differences in customer maturity and market needs
Monitor performance, adoption and market feedback to refine go-to-market programmes
Product and Commercial partnership
Work side by side with Product leaders to connect market needs with product roadmaps and portfolio priorities
Partner with Commercial leaders to validate opportunities, strengthen solution packaging and improve sales confidence
Translate customer and commercial insights into clear recommendations for portfolio planning
Facilitate cross-functional decisions where multiple products, teams or portfolios are involved
Act as the connecting point between technical expertise, product strategy, market needs and customer-facing execution
Positioning, messaging and enablement
Develop integrated messaging frameworks that connect technical capabilities to meaningful customer and business outcomes
Translate complex geological, operational and technology concepts into clear, credible customer language
Create sales enablement materials, solution presentations, playbooks, discovery tools, battlecards and customer-facing collateral
Build narratives that help commercial teams move from product-led conversations to customer and solution-led conversations
Ensure consistency across product messaging, solution messaging and the broader IMDEX brand narrative
Support customer stories and proof points that demonstrate the value of integrated workflows
Market and customer insight
Build a strong understanding of customer workflows, unmet needs, decision criteria and competitive alternatives
Lead customer, sales and subject matter expert research to test assumptions and strengthen market propositions
Analyse market trends and competitive activity to identify emerging opportunities and risks
Represent the voice of the market in portfolio, product and go-to-market discussions
Develop feedback loops that allow customer and commercial insight to influence future solution development
What You'll Bring
We are looking for a strategic and commercially minded product marketing leader who can connect complex products into a coherent market proposition.




You will be comfortable operating across organisational boundaries, bringing structure to ambiguity and influencing senior stakeholders without relying on direct authority.
You will combine strategic thinking with the ability to turn decisions into practical go-to-market action.
Qualifications and Experience
Demonstrated experience in B2B product marketing, solution marketing, portfolio marketing
Demonstrated experience developing propositions that combine multiple products, technologies or services
Experience working closely with Product and Commercial teams in a complex, matrixed organisation
Strong understanding of market segmentation, positioning, messaging, buyer journeys and go-to-market strategy
Proven ability to translate technical capabilities into clear customer and business value
Experience leading cross-functional launches or strategic market programmes across regions
Strong commercial judgement, with the ability to evaluate opportunities against customer value and business priorities
Excellent communication, facilitation and stakeholder management skills
Ability to influence senior stakeholders and align teams with different priorities
Experience in mining, resources, geoscience, technology, engineering, SaaS, AI or a similarly technical B2B environment will be highly regarded
Relevant tertiary qualification in marketing, business, technology, science, engineering or a related discipline
At IMDEX, We Do Things Differently
IMDEX is a unique blend of technology and mining.
Our people bring contrasting and complementary skills that drive innovation, adaptability and holistic problem-solving.
We offer our global talent:
Aculture of care,where we look out for our people and foster an inclusive and respectful working environment
Game-changing work, with the autonomy and flexibility to harness your strengths and individuality
Opportunities to grow, with clear pathways to expand your thinking, experience and career
Empowerment through purpose, giving you the chance to be close to the solution and help change the face of mining
The ability tobuild strong connections within a global business, collaborating with people from around the world
IMDEX is an Equal Opportunity Employer committed to employing a diverse workforce and providing a workplace of respect and inclusiveness.
We place great emphasis on ensuring our company is a safe, high-performing and welcoming workplace.
Information submitted during the recruitment process will be stored and processed in accordance with the IMDEX Limited Privacy Policy.
Agency calls and applications will not be considered.
Shortlisting starts immediately.
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📌 Product Marketing - Integrated Solutions Lead (Melbourne)
🏢 Imdex
📍 Melbourne