Senior Sales Force Effectiveness & CRM Analyst
This role sits at the centre of how the field team is measured, targeted and equipped - combining SFE analytics with ownership of the Veeva CRM data environment. You'll work closely with field managers, brand teams and an India-based analytics team, with direct visibility into strategy for a high-priority launch.
Key responsibilities
CRM point of contact across field sales, BI&A;, IT and support teams - licensing, troubleshooting, workflow improvements
Own customer data exchange processes with IQVIA; resolve discrepancies against SLAs
Maintain mapping files linking CRM structures (territories, targets, hierarchies) to reporting
Manage targeting and incentive compensation processes




Develop training materials and run best-practice sessions with field advocates
Deliver ad-hoc analyses for leadership (performance tracking, QBRs, competitive intel)
Support territory restructures, field sizing and incentive redesign
Extract and analyse Veeva reports; maintain BI&A; SharePoint
About you
5+ years in sales force effectiveness, CRM analytics, or commercial/field analytics — pharma/healthcare preferred
Solid Excel and Power BI
Familiarity with IQVIA data products desirable
Bachelor's degree in business, analytics, life sciences or related field
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📌 Senior Sales Force Effectiveness & Crm Analyst (New South Wales)
🏢 ProClinical
📍 New South Wales