Job Description

DISCOVER more opportunities to DEVELOP your talents and THRIVE in a energetic legal landscape.

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Are you a strategic communications skilled with a passion for media relations, reputation management, and executive engagement?

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K&L; Gates are currently seeking a Senior Manager, Public Relations & Communications APAC to lead and execute our media and public relations strategy across the Asia Pacific region. This is a high-profile role that partners closely with senior leaders, lawyers, and marketing professionals across our global network to enhance the firm's market profile, protect its reputation, and drive strategic communications initiatives.

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Reporting to the Director of Marketing, with a dotted line to regional client growth leadership, you will serve as the firm's PR lead in APAC while collaborating closely with colleagues across EMEA and the global communications team.

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About the Role

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As the senior public relations leader in APAC, you will develop and implement strategic media initiatives that support the firm's business objectives, practices, and lawyers. You'll oversee a broad range of communications activities, including media relations, thought leadership promotion, executive profiling, crisis communications, and reputation management.

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This role offers the opportunity to work directly with senior firm leadership and play a critical role in shaping the firm's external profile across key markets.

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Key Responsibilities include

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Strategic Media Relations

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- Develop and execute proactive media relations strategies across APAC.
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- Secure and manage media opportunities, including interviews, press releases, commentary opportunities, and by-lined articles.
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- Build and maintain strong relationships with journalists, editors, and key industry media.
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- Identify opportunities to enhance the visibility of the firm's lawyers,



practices, and thought leadership.
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Executive and Leadership Communications

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- Advise firm leadership on media engagement, public positioning, and communications strategy.
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- Partner with local and regional leaders to develop and implement media strategies.
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- Collaborate on media guidance and executive visibility initiatives for the firm's senior leadership.
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Reputation and Crisis Management

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- Serve as a trusted advisor on media relations and crisis communications.
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- Assess and respond to media enquiries and emerging issues.
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- Develop and implement communication strategies to manage reputational matters and sensitive issues.
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- Provide sound judgement and strategic counsel in fast-moving situations.
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Communications and Brand Alignment

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- Ensure external messaging aligns with the firm's global brand, positioning, and business strategy.
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- Work closely with marketing and business development teams to amplify strategic initiatives.
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- Coordinate traditional media activity with social media outreach where appropriate.
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Measurement and Stakeholder Management

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- Monitor, analyse, and report on firm media coverage.
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- Manage relationships with external agencies and communications partners where required.
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- Act as a key communications contact for international offices and regional stakeholders.
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About You

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You are a confident communications professional who thrives in a fast-paced, high-performance setting.



You bring strong media instincts, exceptional stakeholder management skills, and the credibility to advise senior executives.

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Qualifications and Experience

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- Bachelor's degree in Public Relations, Communications, Journalism.
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- 8-10+ years' experience in public relations, media relations, or corporate communications.
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- Experience within professional services, government, or a corporate environment.
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- Law firm experience will be highly regarded.
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- Demonstrated experience managing crisis communications and reputational issues.
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Skills and Attributes

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- Exceptional written and verbal communication skills.
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- Strong understanding of media landscapes, news values, and journalist requirements.
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- Proven ability to influence and advise senior stakeholders.
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- Highly developed organisational and project management skills.
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- Ability to manage multiple priorities and competing deadlines.
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- Strong commercial awareness and strategic thinking capability.
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- High levels of professionalism, discretion, and sound judgement.
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- Experience working with media monitoring and research platforms such as Cision, Meltwater, LexisNexis, or similar tools.
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- Advanced proficiency across Microsoft Office applications and communications technologies.
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Why Join Us?

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This is a unique opportunity to shape the profile and reputation of a leading global law firm. You'll work alongside talented colleagues around the world, influence strategic business initiatives, and engage with senior leadership on high-impact communications matters.

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We offer a collaborative and inclusive culture, opportunities for professional growth, and the chance to make a meaningful contribution to the success of our business across the Asia Pacific region.

📌 Sernior Manager, Public Relations & Communications (New South Wales)
🏢 K&L Gates
📍 New South Wales