Senior Sales Force Effectiveness & CRM Analyst

This role sits at the centre of how the field team is measured, targeted and equipped - combining SFE analytics with ownership of the Veeva CRM data environment. You'll work closely with field managers, brand teams and an India-based analytics team, with direct visibility into strategy for a high-priority launch.

Key responsibilities

CRM point of contact across field sales, BI&A;, IT and support teams - licensing, troubleshooting, workflow improvements

Own customer data exchange processes with IQVIA; resolve discrepancies against SLAs

Maintain mapping files linking CRM structures (territories, targets, hierarchies) to reporting

Manage targeting and incentive compensation processes





Develop training materials and run best-practice sessions with field advocates

Deliver ad-hoc analyses for leadership (performance tracking, QBRs, competitive intel)

Support territory restructures, field sizing and incentive redesign

Extract and analyse Veeva reports; maintain BI&A; SharePoint

About you

5+ years in sales force effectiveness, CRM analytics, or commercial/field analytics — pharma/healthcare preferred

Robust Excel and Power BI

Familiarity with IQVIA data products desirable

Bachelor's degree in business, analytics, life sciences or related field

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📌 Senior Sales Force Effectiveness & CRM Analyst (New South Wales)
🏢 ProClinical
📍 New South Wales