Are you the friend everyone asks, "Wait, what's that new beauty product blowing up on TikTok?
House of Alchemy Group is a growing beauty house behind a portfolio of creative beauty brands.
We're creating this role to support one of our brands as it enters an exciting new phase and prepares to become
retail-ready
. You'll be joining at a genuine ground-floor moment, with the opportunity to help shape how the brand builds awareness, creates buzz and shows up as it scales.
We're looking for a
brand-obsessed, culturally plugged-in, always-online Brand Assistant
to join us 2 days a week. Someone who genuinely loves beauty, lives on TikTok and Instagram, spots a trend before it becomes a trend, and understands what makes people stop scrolling, share, talk and ultimately buy.
This is a hands-on role with real ownership across
PR and influencer outreach
, alongside opportunities to support launches, collaborations, seeding and broader marketing initiatives.
What you'll do:
Own PR outreach
by pitching products and stories, building media relationships and getting the brand in front of the right editors, publications and beauty platforms
Own influencer outreach
by identifying relevant creators, managing outreach and building genuine, long-term relationships with talent who fit the brand
Coordinate giveaways and brand collaborations
with like-minded brands and partners to create buzz, grow reach and introduce the brand to new audiences
Stay relentlessly plugged into culture
across TikTok, Instagram and the wider beauty space, spotting viral trends, emerging creators, competitor activity and opportunities before they become mainstream
Support product launches and campaigns
, including gifting, seeding, launch planning and campaign coordination
Support retail readiness




as the brand prepares to enter retail, helping ensure the brand, marketing activity and launch moments are ready to make an impact
Jump into other marketing projects as needed. No two days will look exactly the same.
You'll be a great fit if you are...
Are genuinely, unapologetically
obsessed with beauty
and know the brands, products, creators and conversations shaping the category
Live on social media
and instinctively understand why something is going viral
Know the difference between a trend that has legs and one that will disappear tomorrow
Are naturally curious and constantly asking,
"What's next?"
Are confident communicating with everyone from a beauty editor to a creator in their DMs
Are highly organised, proactive and able to keep multiple moving pieces on track
Have strong attention to detail without losing sight of the bigger picture
Have some experience in
PR, influencer marketing, social media, communications or marketing
through work, internships or your own projects
Have a genuine interest in building brands, not just completing tasks
Can offer some flexibility when time-sensitive PR, creator or campaign opportunities pop up outside your usual working days
This role is only open to candidates based in Sydney
Why you'll love it here
You'll be joining at a really exciting point in the brand's journey, with the opportunity to
help shape what people see, talk about and want next
.
You won't be sitting on the sidelines. You'll have genuine ownership, direct exposure to the brand and the opportunity to see your work translate into real-world visibility, relationships and growth.
And as the brand moves towards retail, you'll have a front-row seat to what it takes to take a beauty brand from
buzz-worthy to retail-ready
.
#J-*****-Ljbffr

📌 Brand Assistant — Pr, Influencer & Marketing (Beauty) (New South Wales)
🏢 House of Alchemy Group
📍 New South Wales