This is a unique role that combines social media
analytics with hands-on content creation - perfect for someone who
loves getting into the data just as much as they love getting
behind the camera. You’ll work closely with our global Social,
Ecommerce, Product and Digital Marketing teams to help shape how
Lovisa shows up across TikTok, Instagram, Facebook and Pinterest .
You’ll track what’s performing, identify emerging trends and
opportunities, turn insights into recommendations, and create
platform-native content that connects with our global audience.
What You’ll Be Doing Analyse social media performance across
TikTok, Instagram, Facebook and Pinterest, identifying trends,
opportunities and areas for optimisation. Use Dash Hudson and
CreatorIQ to support performance tracking, reporting, scheduling
and creator management. Track key metrics including engagement,
follower growth, reach, organic social sessions, conversion,
revenue and ROI. Ideate, film and edit engaging short-form content
including TikToks, Reels and Stories . Stay across emerging trends,
sounds, platform updates and algorithm changes. Support the
development and execution of social content calendars across
multiple platforms. Partner with the Head of Social Media and wider
team to ensure content aligns with both brand and commercial
objectives. Support paid social activity by developing and adapting
content in line with the broader strategy. Track influencer
collaborations, creator partnerships, global product seeding and
other social initiatives. Write engaging, platform-appropriate
social copy using relevant hashtags and SEO-led language to
maximise reach. Use performance insights to continuously test,




learn and improve Lovisa’s global social presence. What We’re
Looking For You’re equal parts creative and analytical . You
understand what makes people stop scrolling, but you also want to
know what the numbers are telling you once the content goes live.
You’ll ideally bring: 2–3 years’ experience across social media,
content creation, digital marketing or social analytics, ideally
within fashion, beauty or retail . Solid analytical skills with
the ability to translate data into meaningful recommendations.
Confident short-form video creation skills, including ideation,
filming and editing using tools such as CapCut, Adobe Premiere or
similar . An understanding of paid social platforms such as Meta
Ads Manager and TikTok Ads Manager would be highly regarded. The
ability to take a brief from concept through to execution while
maintaining a consistent brand look and feel. Strong communication
skills and confidence presenting performance insights to
stakeholders. Most importantly, a genuine passion for fashion,
jewellery, social media, pop culture and emerging consumer trends .
Why Lovisa? Lovisa is a global fashion jewellery brand with a
fast-paced, energetic and trend-led culture. With stores and
customers around the world, our social channels give you the
opportunity to create and influence content with global reach . If
you love combining creativity, culture and commercial insights ,
and want to help shape the social presence of a growing global
brand, we’d love to hear from you. Apply now and join the Lovisa
team. We believe in supporting diverse cultures and harnessing the
unique knowledge and experience of our team. We celebrate our
global presence by supporting our culturally diverse team around
the world.

📌 Social Media Analyst & Creator (Victoria)
🏢 Lovisa
📍 Victoria