Job Details BuildSkills Australia is helping shape Australia's future workforce by connecting more people with career opportunities across the construction, property and water industries.
We're looking for a Digital Marketing Manager to help BuildSkills reach those audiences at scale.
This is a hands-on digital role with a strong focus on paid media, performance and using data to understand what's working and where we can have the greatest impact.
Working across channels including Meta, TikTok and Google, you'll have the prospect to build, test and optimise campaigns that do more than drive clicks.
They'll help influence how people think about their future careers.
The Role Plan, manage and optimise paid campaigns across Meta, TikTok and Google Ads; Manage campaign budgets, pacing and channel allocation; Develop audience and channel strategies aligned to campaign objectives; Analyse performance data and identify opportunities to improve results; Lead A/B testing across audiences, creative, messaging and placements; Work closely with content to develop creative and messaging that performs; Write and edit copy across digital ads, landing pages, email and campaigns; Report on performance, insights and recommendations; and Manage agency,
supplier and partner relationships where required.
About You You are a hands-on digital marketer who understands how audience, creative, channel and data work together to drive performance.
You will bring: Strong hands on experience across Meta Business Suite, TikTok Ads and Google Ads; Experience managing paid media budgets and performance campaigns; Strong analytical skills and confidence interpreting campaign data; A good understanding of audience behaviour and digital customer journeys; Strong copywriting and communication skills; A good eye for creative and what resonates with different audiences; The ability to work autonomously while collaborating across a broader team; and Experience across integrated or broader marketing activity would be highly regarded.
What's on offer?
Join a growing marketing team at an exciting stage of development; Meaningful national campaigns promoting career and employment pathways; Hybrid working; Salary packaging benefits; Additional leave over the Christmas and New Year period; and Internet and phone subsidy.
How to Apply For more information or a confidential discussion please click to reveal the contact details for Helen Cooper at u
📌 Digital Marketing Manager (Brisbane)
🏢 U&U
📍 Brisbane