Job Description
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Empire Amplify exists for one reason: to deliver high-performance, expert-led digital marketing that actually moves the needle for ambitious business owners.
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No vanity metrics. No agency jargon. Just transparent, done-for-you solutions across SEO, paid media, content, and strategy - all ruthlessly focused on scaling revenue.
The Opportunity n
Step away from bloated agency structures. As a Performance Media Specialist, you're taking the reins on Paid Social and Google Ads campaigns for fast-moving, high-growth brands that value speed, strategy, and cold, hard results.
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You'll bring the technical skills to build, optimise, and scale - and the performance mindset to back every decision with data. This is a results-first environment where you'll run full-funnel campaigns across Meta, Instagram, TikTok, LinkedIn, Pinterest, and Google Ads (Search, Display, and YouTube) for business owners who value outcomes over reports.
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If you thrive on autonomy, move fast, and get results without the fluff - keep reading.
What You'll Be Doing n
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Building & Scaling:
Owning paid campaigns end-to-end across Google Ads (Search, Display, YouTube) and Paid Social (Meta, Instagram, TikTok, LinkedIn, Pinterest).
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Turning Data into Decisions:
Analysing performance, spotting trends, and refining strategy to maximise ROI, ROAS, lead generation, and revenue growth.
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Testing Relentlessly:
Running keyword discovery, ad copy, creative, and CTA testing to keep campaigns sharp and beating previous results.
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Owning the Budget:
Managing spend and pacing across multiple accounts - with zero surprises at month-end.
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Reporting What Matters:
Tracking CTR, CPC, CPL, ROI, ROAS, and customer acquisition - and knowing which numbers actually move the needle.
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Collaborating with Experts:
Partnering with SEO,



content, and design teams to align messaging and lift performance across the board.
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Staying Ahead:
Conducting market and competitor research, advising on new features and betas across Google and Paid Social, and rolling them out for clients first.
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Being the Go-To:
Acting as the technical authority for Account Managers and clients on all things performance media, with all activity logged in our CRM (SENTR).
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What You Bring to the Table n
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Platform Mastery:
3+ years managing campaigns across Google Ads and Paid Social platforms.
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A Proven Track Record:
Demonstrable results improving performance and hitting goals across e-commerce and service-based brands.
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Technical Chops:
Strong working knowledge of Shopify, WordPress, and Google Analytics, plus deep Google Ads expertise from keyword strategy to conversion tracking.
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Data Fluency:
A knack for turning numbers into decisions - and communicating those insights with clarity.
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Organised Chaos Management:
The ability to juggle multiple campaigns and accounts without dropping a ball.
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Autonomy:
An appetite for a fast-paced, no-handholding agency or performance-driven environment where results do the talking.
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Why Empire Amplify? n
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Flexibility:
A hybrid working model that respects your time.
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Reward:
A highly market-competitive salary backed by an aggressive, performance-based bonus structure.
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Culture:
Catered Friday lunches and a fully stocked beer and wine fridge.
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Growth:
A steep career trajectory inside a rapidly expanding performance team.
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Impact:
Zero red tape, no bloated org charts, and a flat hierarchy so you can make your mark immediately.
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Mentorship:
Direct access to some of the sharpest digital minds in the industry to accelerate your learning.
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#J-*****-Ljbffr

📌 Performance Media Specialist (Victoria)
🏢 Empire Amplify
📍 Victoria