This is a hands-on Marketing Manager role managing marketing, media, influencers, motorsport and events for Thumpstar Motorcycles across Australia, New Zealand and international markets. This is not a purely office-based marketing role. The role will involve working between Bayswater and Scarborough, and you will build the Thumpstar brand through digital marketing, media exposure, riders, racing and events.
Key responsibilities
- Find and contact suitable motorcycle and motorsport influencers
- Build relationships with riders, creators and industry personalities
- Organise bikes for reviews, testing and promotional content
- Coordinate content and influencer campaigns
- Help manage and grow social media presence
- Build relationships with motorcycle magazines, websites and media
- Contact journalists and editors directly
- Prepare and distribute press releases and editorials
- Assist with and manage Google Ads and Meta/Facebook advertising
- Coordinate digital campaigns for new models,
promotions and events
About you
- Previous marketing, PR, communications or brand management experience
- Solid communication skills and confidence contacting influencers, riders, journalists and businesses
- Experience with social media and digital marketing
- Some experience with Google Ads and Meta/Facebook Ads
- Ability to organise multiple projects, riders and events simultaneously
- Comfortable picking up the phone and actively chasing opportunities
- Genuine passion for motorcycles, dirt bikes and motorsport
- Able to work independently and take ownership of projects
- Current driver's licence
- Ability to travel interstate and overseas when required
About us Thumpstar Motorcycles is a motorcycle brand involved in digital advertising, influencer marketing, and international racing and major motorcycle events.