About us

Booth Rural is a privately owned agricultural and rural supplies company dedicated to supporting farmers and rural communities. We pride ourselves on delivering quality products, advice, and exceptional customer service to our clients across regional North/West Queensland. With a strong reputation built on reliability and knowledge, we are committed to helping our customers succeed in their agricultural endeavours.

About the role

We are seeking a dynamic and motivated Senior Sales Person to join the Booth Rural team in Townsville, QLD. This is a full-time position that plays a vital role in the day-to-day operation of the business, driving our sales growth and building strong relationships with our valued customers. As a Senior Sales Person, you will be at the forefront of our business, representing Booth Rural and helping customers find the right rural and agricultural solutions for their needs.

This position is essential to our continued success and expansion in the regional market.

What you'll be doing

- Identifying and prospecting potential customers within the rural and agricultural sector
- Building and maintaining strong relationships with existing customers to ensure satisfaction and loyalty
- Presenting and demonstrating rural and agricultural products to customers in a compelling and knowledgeable manner
- Providing advice and recommendations tailored to each customer's specific needs
- Oversee, coordinate and process product ordering and stock requirements accurately and efficiently
- Collaborating with the wider team to ensure excellent customer service and operational support




- Keeping detailed records of sales activities, customer interactions and follow-ups
- Staying informed and up to date with agricultural products, pricing, market trends and customer requirements
- Actively engaging with customers to identify areas for improvement

What we're looking for

- Proactive and driven person
- Proven experience in a sales role, preferably within the agricultural, rural or related industry
- Strong communication and interpersonal skills with the ability to build rapport with diverse customers
- A genuine passion for rural and agricultural products and industries
- Excellent customer service mindset with a focus on solving customer problems
- Physical capability to handle rural and agricultural products and operate in varied environmental conditions
- A valid light rigid drivers' licence and forklift ticket or ability to obtain
- Flexibility and willingness to work extended hours during peak seasons if required
- Honesty, integrity and reliability in all business dealings

What we offer

- Full-time position based in Townsville
- Competitive salary package commensurate with experience
- A supportive team workplace with experienced mentors
- Access to employee discounts on Booth Rural products and services
- A positive workplace culture that values teamwork and customer focus

Apply now If you are a driven sales professional with a passion for the rural industry and are ready to make an impact with Booth Rural, we would love to hear from you. Please submit your CV, cover letter and contact details to apply for this exciting opportunity in Townsville.

📌 Sales person (Townsville)
🏢 Booth Rural
📍 Townsville