About the role

You'll win recent clients and grow the right existing ones. You'll find businesses that need a better website, a custom app, an SEO or digital marketing program, or an AI and automation solution. You'll open the conversation, run discovery, prepare and present the proposal, and close the work. You'll then remain the commercial relationship owner for a manageable portfolio of 10–15 key clients—helping them get value from what we deliver and identifying the next opportunity to support their growth. This is a genuine sales role with clear targets, combined with ongoing account ownership. The role is approximately 60% new-business sales and 40% account management and account growth. You'll report to the Managing Director and work closely with project managers, developers, accounts and billing lead, and external marketing partner.

Key responsibilities

- Run proactive outbound activity: build target lists, write personalised outreach, follow up properly and book discovery calls.

- Work every inbound lead within one business day: qualify it, book the next step and keep it moving.

- Build a referral network of agencies, consultants, IT providers and other partners who can send work and to whom we can confidently refer work.

- Use lead-generation offers such as Digital Roadmap Assessments and AI discovery workshops to open doors and create useful client conversations.

- Maintain an accurate pipeline in Orbit, our internal CRM and project platform.

- Run structured discovery meetings to understand the client's business, problem, desired outcome, budget, timing and decision process.

- Prepare presentations and proposals in Qwilr using templates,



pricing model and playbooks.

- Present, negotiate and close projects and retainers while protecting scope and margin.

- Be the commercial relationship owner for a portfolio of 10–15 active clients across websites, applications, SEO, digital marketing, care plans, AI and automation services.

- Run regular account reviews and maintain a practical growth plan for each client.

About you

- At least three years' experience in digital-services sales, account management or business development—ideally within a web, marketing, software or digital agency.

- Can demonstrate both sides of the role: winning new business and growing long-term client accounts.

- Comfortable creating your own opportunities through outbound activity and referrals.

- Can speak credibly about WordPress, custom web development, applications, SEO, digital marketing, analytics, AI and automation in plain business language.

- Write clearly with concise, useful emails likely to receive a response.

- Can turn a vague request into a clear commercial next step, with the right people involved.

- Have prepared quotes or proposals, negotiated scope and price, asked for the sale and handled difficult client conversations.

- Commercially aware,



protect margin and avoid promising what the delivery team cannot reasonably provide.

- Organised, disciplined with CRM records and honest about your pipeline.

- Genuinely enjoy both winning work and building relationships.

Benefits

- Base salary plus uncapped commission on new business, with performance measures covering both new revenue and the growth and retention of your accounts.

- Active pipeline, established clients who refer work and lead-generation offers that already work.

- Deliberately manageable portfolio of 10–15 clients so there is protected time for genuine sales activity.

- Sales and client-management playbooks, discovery scripts, proposal templates, pricing guidance and an internal platform built for the role.

- Direct access to the Managing Director and the build team, with no unnecessary layers between an opportunity and a decision.

- Hybrid and work from Melbourne office.

- Clear path towards a senior client-growth or Head of Growth role as the agency grows.

About us

AWD Digital is a Melbourne digital agency building websites, applications, digital marketing and AI solutions for Australian businesses. We are part of the AWD Group.

How to apply

Send your CV and a short cover note of no more than 250 words describing:

- One new client or meaningful deal you won, including how you created or found the opportunity; and

- One existing client account you retained or grew, including what you did and the result.

Email your application to ****@awd.com.au by 8th October 2026.

Please note that only candidates with relevant skills and experience will be contacted.

No recruitment agencies please.

📌 Digital Sales & Account Manager (Collingwood)
🏢 AWD
📍 Collingwood