Solarnote is building an index of the world.
Places, events, communities, stays, creators, local brands and things to do, brought together in one platform designed to make discovery simpler, more useful and more considered.
We are live on the App Store and building out Sydney.
We are now looking for someone to take ownership of how Solarnote is presented to the public.
This is a founding role for someone who wants significantly more ownership than they would get inside an agency or established company.
You will work directly with the founders and own the development of Solarnote's marketing, content and public brand presence as the company grows.
We are looking for someone with professional experience and a strong body of work who is willing to take an early-stage bet, help build the function from scratch and have meaningful ownership in what they help create.
The Role:
You will be responsible for the consistency, quality and direction of Solarnote's public presence.
That includes
- Instagram, TikTok and LinkedIn
- Solarnote's newsletter and editorial output
- content strategy and publishing cadence
- campaign concepts and creative direction
- social copy and tone of voice
- visual direction and Figma-based creative
- launch campaigns
- organising photography and video shoots across Sydney
- deciding what places, events and stories Solarnote should cover
- working with photographers, creators, venues and local businesses
- creator recruitment and relationships
- development of the Founding Creator Club
- venue and brand partnerships
- partnership presentation and campaign material
- maintaining consistency across every public-facing Solarnote touchpoint
You will not just be handed content to post.
We want you helping decide what Solarnote should say, what it should show, what it should cover and how the brand should exist in culture.
You should understand the world Solarnote sits within:
We are looking for someone who naturally understands publications and brands such as Broadsheet, Monocle and Time Out, as well as the worlds of hospitality, design,
fashion, photography, food and contemporary Sydney culture.
You notice new openings.
You notice good design.
You understand why one hospitality brand feels considered and another feels generic.
You understand the difference between producing content and actually building a recognisable brand.
You should be comfortable spending time around Sydney visiting venues, attending events, meeting operators and creators, organising shoots and understanding what is happening culturally across the city.
What we are looking for:
We care much more about your work than your job title.
Ideally, you have a few years of experience across one or more of:
- brand
- content
- social
- editorial
- hospitality marketing
- creative direction
- photography
- design
- fashion or lifestyle brands
- media
- creator marketing
You should have:
- excellent visual judgement
- strong writing instincts
- confidence in Figma
- a strong understanding of Instagram and TikTok
- an understanding of short-form video
- experience developing or maintaining a brand identity
- an ability to organise campaigns, shoots and publishing schedules
- confidence working with creators and businesses
- the ability to originate ideas rather than wait for briefs
- enough structure to build a marketing function that can eventually operate autonomously
A portfolio is required. We want to see what you have actually made.
That could include campaigns, photography, social work, editorial, design, branding, creative direction, publications or work for previous companies and clients.
What this is not:
This is not primarily a paid media role.
We are not looking for someone whose strength is simply running Meta Ads or optimising conversion dashboards.
We are not looking for someone to schedule posts.
We are not looking for generic corporate marketing.
We are looking for someone with taste who can help turn Solarnote into a culturally relevant brand.
Ownership and growth:
This is an early-stage founding role with an equity-led compensation structure.
We want someone who is interested in building value, not simply executing marketing tasks for a company they have no ownership in.
For the right person, there is meaningful scope to grow with Solarnote and take increasing ownership over:
- brand
- content
- creator strategy
- partnerships
- community
- app growth
- referrals
- creator acquisition
- launch sign-ups
- broader marketing strategy
The exact equity and ongoing compensation structure would be agreed with the successful candidate based on experience, commitment and the scope of the role.
How we work:
At the beginning, you will work closely with the founders.
Together we will establish
- content formats
- editorial standards
- brand rules
- campaign cadence
- creator strategy
- shooting processes
- partnership strategy
- growth priorities
From there, we want you to increasingly own the function.
You should be comfortable operating with autonomy, making decisions and creating structure where it does not yet exist.
Location:
You need to be based in Sydney.
Being close to the Northern Beaches is helpful because some of our early operations are based there, but it is not a requirement.
This role involves regularly being out in the city rather than working entirely behind a laptop.
To Apply:
Send an email to
[email protected] with:
- Your CV
- Your portfolio
- Any relevant Instagram, TikTok, website or personal work
And answer
If you took over Solarnote's public presence tomorrow, what would you do in your first 30 days?
We are far more interested in your taste, thinking and body of work than a generic cover letter.
📌 Founding Head of Marketing & Content (Sydney)
🏢 Solarnote
📍 Sydney