Join the Team at Wingman Recruitment

Recruitment Marketing Coordinator
Remote | Full-Time
Australian Business Hours
Industry: Recruitment Marketing / Professional Services

About Wingman Recruitment

Wingman Recruitment partners with growing Australian businesses by providing experienced remote recruitment professionals who become an extension of their teams.
At Wingman, you're not just another remote worker—you become part of a long-term team with structured onboarding, ongoing support, and genuine career growth opportunities.

About the Role
We're looking for a Recruitment Marketing Coordinator who brings creativity, initiative, organisation, and strong attention to detail.
This is a hands-on marketing role focused on generating candidate interest, promoting recruitment opportunities, and strengthening the recruitment brand across digital channels.
You'll be responsible for coordinating marketing activity across LinkedIn, Instagram, Canva and Mailchimp, while supporting job marketing, candidate communications, lead generation, newsletters, and branded marketing collateral.
The key objective of this role is to generate candidate interest and encourage relevant candidates to book a 15-minute discovery call with the recruitment team.
You'll work within established processes and brand guidelines, ensuring content is accurate, engaging, professionally presented, and delivered on time.

Key Responsibilities
Social Media Marketing — LinkedIn

- Schedule daily content on LinkedIn, ideally at least one week in advance
- Create branded job tiles to promote new recruitment opportunities
- Create job-specific and location-specific carousel posts
- Create executive recruitment posts
- Develop content promoting salary guides and other lead magnets
- Ensure LinkedIn content is consistent with the brand and tone
- Check job information carefully before publishing
- Repurpose approved content where appropriate

Social Media Marketing — Instagram

- Edit fortnightly video content using CapCut
- Edit occasional short-form video content
- Create user-generated-style content when requested
- Create ad hoc Instagram posts
- Repurpose approved content across relevant channels
- Support occasional collaborations with external organisations

Job Marketing

- Create marketing content for new job opportunities
- Create job tiles using Canva
- Schedule new job marketing promptly
- Create carousel content featuring relevant vacancies
- Support the inclusion of vacancies in Mailchimp campaigns
- Save marketing assets in the appropriate Canva and SharePoint folders
- Coordinate with the recruitment team to ensure vacancies are marketed appropriately
- Ensure all job information, links and details are accurate before publishing

Mailchimp & Candidate Job Alerts

- Create and send Mailchimp job alert campaigns
- Segment opted-in candidates by location, job type or other relevant criteria
- Use approved email templates and campaign formats
- Check job details, links and formatting before campaigns are sent
- Monitor basic campaign performance,



including opens and clicks
- Identify candidates who regularly engage with recruitment emails
- Capture relevant Mailchimp data for the recruitment team
- Ensure communications are only sent to appropriate opted-in contacts

Client Information Sheets

- Create branded client information sheets using supplied information
- Work from approved templates
- Structure and refine supplied content using approved AI tools where required
- Ensure no information is added without approval
- Update existing information sheets when required
- Keep client information sheets organised and up to date

Brand Management & Marketing Collateral

- Create branded banners for SEEK, LinkedIn and other platforms
- Maintain consistent visual branding across marketing channels
- Maintain and organise Canva templates and folders
- Create branded marketing collateral as required
- Support the production of recruitment marketing materials
- Produce the monthly recruitment newsletter
- Support other approved marketing projects

Lead Generation

- Format and publish approved lead magnets
- Create landing pages where required
- Coordinate with web designers when necessary
- Ensure lead magnet information is correctly captured in Mailchimp
- Support campaigns designed to grow the candidate database
- Support job-alert opt-in campaigns
- Help convert marketing engagement into candidate opportunities

Monthly Newsletter

- Prepare the monthly recruitment newsletter using the existing template
- Add market information and content supplied by the recruitment team
- Format the newsletter in Mailchimp
- Check links, formatting and content
- Prepare the newsletter for review
- Send the newsletter once approved

What We're Looking For

- Experience in marketing coordination, digital marketing, social media, or a similar role
- Strong Canva experience
- Experience using Mailchimp or a similar email marketing platform
- Experience creating and scheduling LinkedIn content
- Experience editing basic video content using CapCut or similar software
- Excellent written English and communication skills
- Exceptional attention to detail
- Ability to follow established processes consistently
- Strong organisation and time-management skills
- Ability to manage multiple tasks and changing priorities
- Comfortable working with AI tools within clearly defined guidelines
- Ability to check work carefully before publishing or sending externally
- Comfortable learning about recruitment and professional services
- Self-motivated and able to work independently
- Strong ownership and accountability

Highly Preferred

- Recruitment marketing experience
- B2B or professional services marketing experience




- Experience marketing jobs or recruitment services
- Experience with LinkedIn content and candidate marketing
- Experience with Mailchimp segmentation and reporting
- Experience creating social media carousels
- Short-form video editing experience
- Experience working with marketing databases or CRM platforms
- Recruitment or accounting industry exposure

You'll Thrive in This Role If You Are

- Creative and enjoy turning information into engaging content
- Detail-oriented and always check your work before publishing
- Organised and comfortable managing multiple campaigns and deadlines
- Proactive and take ownership without needing constant direction
- Reliable and consistent in delivering tasks on time
- Process-driven and comfortable following established guidelines
- Commercially minded and understand that marketing should generate candidate engagement
- Adaptable when priorities change
- Curious and willing to learn about recruitment and professional services
- Quality-focused and care about how content represents the brand
- Independent while remaining collaborative and communicative

What Success Looks Like
Within your first few months, you'll:

- Become a trusted member of the recruitment marketing team
- Ensure new job opportunities are marketed quickly and consistently
- Maintain a reliable flow of LinkedIn and Instagram content
- Create high-quality, brand-aligned marketing assets
- Support effective Mailchimp campaigns and candidate job alerts
- Help generate candidate interest and discovery calls
- Keep Canva and SharePoint marketing assets organised
- Provide useful Mailchimp performance insights
- Consistently complete marketing tasks within agreed priorities and deadlines
- Demonstrate initiative and take increasing ownership of marketing activities

Success in this role isn't measured by activity alone. It's measured by the quality and consistency of your work, candidate engagement, attention to detail, initiative, and contribution to recruitment growth.

Why Join Wingman Recruitment?

- 100% Remote Work
- Australian Business Hours
- Competitive Salary with Performance Bonuses
- Structured Training & Onboarding
- Long-Term Career Opportunities
- Supportive and Collaborative Team Workplace
- Exposure to Leading Australian Recruitment Businesses
- Hands-On Experience Across Recruitment Marketing
- Clear Career Progression Opportunities

How to Apply
Ready to take the next step in your marketing career?
Click "Apply Now" to submit your application and join a team that is passionate about connecting great talent with great opportunities.

We look forward to learning more about your experience and welcoming our next team member to Wingman Recruitment.

Due to the volume of applications we receive, only candidates whose experience and qualifications closely align with the role requirements will be contacted to progress to the next stage of our recruitment process. We sincerely appreciate your interest and thank you for considering a career with Wingman Recruitment.

📌 Recruitment Marketing Coordinator (Australia)
🏢 Wingman Recruitment
📍 Australia