Count Group is building the marketing function that matches its ambition - and we’re looking for a Marketing Manager to own the campaigns that get us there.

This is a hands-on role with real scope. You’ll shape integrated campaigns across multiple brands, set the standard for how we sound, and take campaigns from a blank brief to measurable business results. If you like owning the whole arc - strategy, delivery, and the numbers that follow this is a great role for you.

What you’ll do

- Build and run integrated campaigns across comms, digital, email, paid and events - multiple brands, one clear story
- Own the messaging: campaign concepts, announcements and executive-facing comms that actually land
- Work with stakeholders and marketing team to develop and edit the material that carries the strategy - campaign concepts, key messages, announcements and executive-facing communications
- Set the editorial direction for Count Group’s social media and newsletter programs, and own their engagement performance
- Direct delivery through the marketing team, specialists and agency partners - briefing the work and clearing the blockers
- Monitor campaigns in flight and optimise them - messaging, audience, timing, channel weighting and follow-up
- Analyse campaign performance and audience insights to optimise results, improve customer engagement and inform future marketing activity
- Work closely with Events to deliver on-brand marketing presence at key industry conferences and events - positioning, activation plan, booth experience, branding and collateral
- Define the campaign wrap-around for each event: pre-event promotion, on-the-day engagement and post-event follow-up
- Own the measurement framework, report monthly, and turn the data into the next campaign decision
- Interrogate campaign performance data and translate it into decisions on messaging, targeting and channel mix

What you’ll bring

- 4+ years in campaign management,



marketing comms or marketing management, owning campaigns end to end
- Sharp marketing writing and editing - you hold the standard for brand voice
- Fluency in HubSpot (or equivalent) and confidence interrogating campaign reporting
- A commercial, data-led instinct and the project management discipline to keep everything moving
- The credibility to get things done across a matrixed organisation
- Strong project manager - you hit deadlines, manage competing priorities and keep campaigns moving through other people

What success looks like

- Integrated campaign strategy and calendar running - campaigns delivered on time and on brief
- Brand voice and messaging are consistent across touchpoints, with a campaign brief and approval process adopted across the business
- High-impact campaigns consistently delivered, achieving target audience engagement and measurable business outcomes
- Newsletter cadence regular and measurably improving in engagement
- HubSpot campaigns live and tracked - open rates, click rates and conversion reported monthly
- Campaign performance dashboards shared with leadership each quarter

Why Count

- You’ll join a marketing team with genuine ownership of its work, in a business investing seriously in its brands. The role reports to the Marketing Lead and sits close to the decisions.
- At Count, we are committed to fostering your career development. You'll have the opportunity to work alongside industry leaders and expand your skills and expertise.
- Birthday leave, Corporate Volunteering Days and Fundraising matching, reimbursement for financial planning, and more!
- The ability to make a difference - Through the Count Charitable Foundation, our network contributes over $1.2 million annually to support people and communities in need.

Sound like you? Apply with your CV and a short note on a campaign you’re proud of - we’d love to hear about one piece of work you owned than read a list of everything you’ve touched.

📌 Marketing Manager (Sydney)
🏢 Count Group
📍 Sydney