WNBL Marketing Manager

You want to build a brand that people feel, not just see.

The WNBL is going through a real transformation. Recent ownership, sharper focus, and a genuine mission to become a global leader in women's sport.

We're looking for a Marketing Manager to turn that ambition into visibility across key digital, broadcast, matchday and partnerships channels.

About Us

Australia's premier women's basketball competition is undergoing an exciting transformation. With new ownership through the NBL Group and TreeArc Investment Group, the WNBL is redefining the future of women's basketball in Australia. World-class athletes, elevated standards, and a transparent mission, to be a global leader in women's sport. If that excites you, you're exactly who we're looking for.

The Role

You'll own the marketing strategy that shapes how fans, clubs and partners experience the WNBL.
Set the annual marketing plan and track it against real targets
Build the WNBL brand consistently across digital, broadcast and matchday
Plan and deliver multi-channel campaigns end to end, on time and on budget
Grow fan engagement across attendance, membership and digital reach
Drive revenue through ticket sales, memberships and partnerships
Lead and develop the Fan Acquisition Strategy




Align marketing effort with NBL and WNBL Club teams across the league

Based at our head office on Green Street, Cremorne, Monday to Friday.

Who We're Looking For

You think about outcomes, not just outputs, and you want a league's growth to carry your fingerprints.
Senior marketing leadership in sport or a major consumer brand
A genuine feel for what makes fans connect with a brand
End to end experience running multi-channel campaigns
Comfortable turning data into decisions, not just reports

And the non-negotiables, you bring transparent thinking under pressure, you build trust with people across the whole organisation, and you hold the standard on brand even when no one's checking.

What's on Offer
Genuine influence over a league entering a new era
Backing from committed new ownership and real investment
A high-profile seat in Australian women's sport
Room to lead and shape strategy, not just execute
A tight, collaborative team across NBL and WNBL

If this feels like the role you've been waiting to help build, we'd love to hear from you.

Send through your CV and a short note on what draws you to the WNBL right now.

📌 Wnbl Marketing Manager Melbourne
🏢 WNBL
📍 Melbourne