Global Crm & Lifecycle Marketing Lead (Victoria)

Global Crm & Lifecycle Marketing Lead (Victoria)

15 Sep
|
The Oodie
|
Victoria

15 Sep

The Oodie

Victoria

Job Description
The Oodie is seeking a CRM Marketing Manager to lead lifecycle strategy across our global portfolio. You will own data-driven communications to boost engagement, retention, and lifetime value, coordinating email, SMS, and automation to ensure customers feel seen and valued.
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You will mentor the CRM Coordinator, collaborate with Performance and Brand teams, and shape measurement with GA4, Looker Studio, and Northbeam to optimise attribution and growth.

📌 Global Crm & Lifecycle Marketing Lead (Victoria)
🏢 The Oodie
📍 Victoria

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