Location
Home-based / Remote – Australia. Candidates should be based in Eastern, Southern or South-Eastern Australia and willing to travel extensively across Australia and APAC.
Reporting to
Chief Sales & Marketing Officer
Pay & Benefits
Competitive executive remuneration package, including an attractive commission structure.
We're looking for a Sales Director – APAC to lead and grow SLINGCO's business across Australia and the wider Asia-Pacific region.
This is a senior, hands-on commercial role focused on front-line sales, market development, strategic customer relationships and sustainable revenue growth. Initially an individual contributor role, you'll have the chance to build and lead an APAC sales team as the regional business grows.
What You'll Do
Lead from the front, win new business and manage key customer and strategic partner relationships.
Build SLINGCO's presence across Australia's electrical infrastructure and utility markets.
Develop sales channels across Australia and APAC, including distributors, EPCs, contractors, utilities and major end users.
Identify and convert new product, customer and market opportunities.
Develop and execute regional sales strategies to deliver sustainable growth.
Build the foundations of a high-performing APAC sales capability as the business scales.
Travel extensively across Australia and APAC, with occasional travel to SLINGCO locations in the UK and USA.
What We're Looking For
Strong sales experience selling products into electrical infrastructure, utilities, power transmission, distribution or industrial markets in Australia.
Proven experience developing business through distributors, EPCs, contractors, utilities and major end users.
A track record of developing territories, opening new markets, closing complex deals and exceeding targets.
Strong senior-level relationship-building and negotiation skills.
Excellent communication, commercial, organisational and analytical skills.




A proactive, hands-on mindset with the drive to build markets and deliver results.
Willingness and ability to travel extensively across Australia and APAC.
Full Australian driving licence required.
Degree in a relevant business, engineering or technical discipline preferred.
What We Offer
Hybrid working option for eligible roles
Attractive commission structure
Opportunity to build and lead a high-performing regional sales team as the business scales
International exposure across Australia and APAC
The opportunity to make a visible impact in the growing electrical infrastructure and utility markets
About Slingco
Electricity demand across the Asia-Pacific region is rising rapidly, driving significant investment in electrical infrastructure, power transmission and distribution networks, utilities, and grid modernisation. This growth is being accelerated by renewable energy integration, grid reinforcement, electrification of transport and industry, data centre expansion, and increasing requirements for network resilience and energy security.
SLINGCO operates at the centre of this transformation. We design and manufacture engineered cable-handling and pulling solutions used in safety-critical electrical infrastructure and utility applications, supporting the installation, maintenance and development of power transmission and distribution networks. Our solutions are also used across data centres, offshore and industrial energy markets – where performance is non-negotiable.
With over 40 years of heritage, customers in more than 60 countries, and continued investment in infrastructure supporting the global energy transition, SLINGCO is growing rapidly across APAC. We are now looking to strengthen our presence in the region, with a particular focus on Australia's electrical infrastructure and utility markets, while developing opportunities across the wider Asia-Pacific region.
This advert may close once a sufficient number of applications has been received.
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📌 Sales Director - Apac (Gold Coast)
🏢 Slingco Australia
📍 Gold Coast